Korea puts on a show of force at Japan Expo.
The famous fair dedicated to manga culture, which takes place until Sunday at the Villepinte exhibition center, opens its doors this year to webtoons, these comics from Korea designed to be read on smartphone screens.
Piccoma, an application from the Kakao group, which was launched in May in France, has become a sponsor of the Show.
Its direct rival, Webtoon and its 82 million monthly users worldwide, is a partner of the Amazing space, dedicated to non-Japanese cultures.
The boss of this subsidiary of the Naver group, the Korean Google, has, for this occasion, made the trip to France, which will be the bridgehead of its conquest of the Old Continent.
“We already have offices in Japan and the United States, and we are in the process of creating our European subsidiary in Paris
,” explains
Le Figaro
Junkoo Kim, the general manager of Webtoon.
Naver launched the French version of its Webtoon application at the end of 2019, which has…
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