ROME - Finally a summer boom for tourism.
Between July and August alone, over 23 million Italians have been or will go on vacation (70% of those who will leave).
The choice of the sea prevails, indicated by as many as 67% of Italians.
The choice of the "green holiday" (mountain, lake and countryside) is also significant with 21.5 of preferences and cities of art and villages, the latter choice indicated by just under 9%.
The president of Demoskopika Raffaele Rio took stock in an interview with ANSA.
Nature, relationship between quality and prices, discovery of heritage and food and wine among the "conditioning" factors for the choice of destination.
"We can undoubtedly confirm but, at this point, also revise our estimates, already issued in recent months, for the whole of 2022 in which we expected a tourist flow of almost 343 million presences and just over 92 million arrivals, with a growth of 35% and 43% respectively compared to the previous year "says the president Rio.
Holidays abroad are also restarting, for 8.5 million Italians Demoskopika, an increase of 16 percentage points compared to 2021 (ANSA) - ROME, AUGUST 05 - "The share of Italians who have chosen to spend a holiday significantly increases outside national borders. In particular, if it is true that the holiday in Italy prevails, indicated by 74% of Italians, 26% of those who have made or are planning a European destination are also more than significant (19.9% ) or international (6.1%) ".
Raffaele Rio, president of Demoskopika, says this in an interview with ANSA.
"Interest in foreign destinations which marks an increase of 16 percentage points compared to the previous year. Quantifying the data, about 8,
"The excessive institutional fragmentation of the Italian tourism sector makes the planning of the resources included in the NRP even more complicated but, above all, the measurement of the impact of resources and the effectiveness of spending. The next government will have to invest, from the very beginning, in strengthening the organization of resources destined for the recovery of Italian tourism, striving, with courage, to create a single integrated and centralized governance ".
This was stated by Raffaele Rio, president of Demoskopika, questioned by ANSA on the fact that the return to the polls could represent a brake on the resources of the Plan for the relaunch of Italian tourism.