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Rapidos: one small idea, one perfect dish

The big trip after the army didn't happen, and we profited

It will yield money

04/09/2022

Sunday, 04 September 2022, 08:45 Updated: 08:52

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Americana in Netanya.

Rapidos (photo: Walla! system, Yaniv Garnot)

Luckily there was no trip.

Rapidos (photo: Walla! system, Yaniv Garnot)

The best moment in my personal history with IKEA came a few years ago, and precisely in front of the very challenging checkouts of their customer service in Netanya.

There was a complex and convoluted complaint, with a history of broken conversations and impossible threshold requirements, based on a huge couch (kneeling, rather) a huge sofa, uncooperative leaders, and a Scandinavian mentality that meets an Israeli standard.

There was also understaffing in manpower and overhumidity in the air, so those twenty minutes ticked by slowly but noisily.

so far, a fairly routine experience in a store whose emotional edges too often fluctuate between "God, how did we leave with a NIS 1,000 bill again even though we don't need anything?", and between "The best place in the world felt like an evening trip again on the Italian Riviera".

This time, despite the sofa, it was clearly tipped to the positive side of the scale.

Maybe because the air conditioner was finally fixed, maybe because Ronit Yudkevich was standing behind me in line, and it is well known that there is no line that Ronit Yudkevich stands in and that it is really sane to complain about.

And so, twenty minutes with destructive potential became a human-psychological challenge, because there is no engineering more spectacular than standing *in front* of Ronit Yudkevich in line, and yet managing to stare at her without cringing, and there is no faster assembly than a sofa that receives you after exactly that line.

Engineering, assembly, success.

For years I couldn't find a competitor to this not-so-perfect trio, even though I've been to most of the Swedish Muse branches (and also stood in most of their customer service queues).

Who would have believed that he would suddenly appear so close to the source.

Patent registration is required.

Rapidus

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A post shared by Yaniv Granot (@yanivgranot)

This is what happens when the corona knocks two young people off their plans, and they still insist on doing something more interesting than the lemonade everyone has already squeezed in the shadow of the epidemic

"Rapidus" in the Y Center complex in Netanya, an aerial line of 900 or so meters and a traffic line of three minutes from the Scandinavian blue and yellow, is what happens when the corona knocks two young people out of their plans, and they nevertheless insist on doing something more interesting than the lemonade that everyone has already squeezed in the shadow of the epidemic.

The young people are Shahar Meir and Ohad Faraj, the plans were a big trip to America after the army, and the insistence gave birth to a kind of delicious hybrid of all this - an American diner that is a bit Tex-Mex and a bit Israeli-Mex, with a lot of good energy, and one railway-engineering brilliance that sent me and you My stream of consciousness to that mythological Yudkevich turn.

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Napkins are needed.

Rapidos' corn ribs (photo: Walla! system, Yaniv Garnot)

Rapidos' empanadas (Photo: Rapidos)

This is, there is no other way to describe it, the bad and dirty child born after Burrito and Cassadia drank a little too much and decided to experiment

The menu is small in the most encouraging section - four "snacks" in the form of empanadas-nachos-caesar-corn, three variations of fries, two desserts (churros and crack pie) and in the middle "Crunch Wrap", the patent on which "Rapidus" was founded And with him she will run, for better or for worse.

And she ran, for good.

It is, there is no other way to describe it, the bad and dirty child born after Burrito and Cassadia drank a little too much and decided to experiment.

The base is a large tortilla, and on top of it is a construction construction the like of which is seen these days only in the dreams of building representatives in preparation for evacuation-construction - lots of filling, with a thin, crispy and determined layer of corn dough, which separates juicy and wet meat and vegetables and other additions, and allows for cracking, Literally, of tastes and opportunities.

All this is put into a double-sided toaster, browned both below and above, admirably sealed, and cut so that a panorama is formed that is sufficiently colorful and faithful enough to the original.

There are Israeli food inventions that made a lot more noise even before they entered the mouth.

This is much more justified, also because of the noise she makes when she finally enters her mouth.

Because there is a limit to romance, but not to love

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The silver trays.

Rapidos (photo: Walla! system, Yaniv Garnot)

Golden corn triangles, with equally decent mounds of sour cream and guacamole, flecks of chalpinio and salsa, and also cheddar sauce because someone was feeling a little too solid.

eliminated

We started, as we should and should start any action in life, in fact, with nachos (NIS 37).

A handsome pile of golden corn triangles, with equally handsome mounds of sour cream and guacamole, flecks of chalpinio and salsa, and cheddar sauce too because someone was feeling a little too solid.

Another jump in and another, and eliminated.

A refreshing sip from the place's sweet bard collection ("mangotih", "limonenes", rosette-cherry and also "Mashimelon"), well-made and well-seasoned corn ribs, and hot fries - standard but also in a "green" version, with powdered herbs that A bit of flavor and interest - we marked the opening of the next stage, and actually the reason for the gathering around the metal trays.

In other words, "Classic America" ​​and "cheese plz".

And thanks to Corona

The competition for the best pita in Israel has been reopened

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Truth in advertising.

Rapidos (Photo: Rapidos)

True to promises, the vegetables remained crunchy.

True to saliva, the meat remains juicy.

True to the concept, the dish did not go down to the tray until it was gone

The American version of the "Crunch Wrap" (tostada, Philadelphia aioli, pickled pink onion, tomato and lettuce, 50 shekels for the shredded asado version, 15 additional shekels with side dish and drink) was marked first.

The angular sandwich was comfortable to hold, and started getting dirty just when it made sense to get dirty - with the first bite.

True to promises, the vegetables remained crunchy.

True to saliva, the meat remains juicy.

True to the concept, the dish did not go down to the tray until it was gone.

The "cheese plizz" (tostada, cheddar and parmesan mix, sour cream, strips of corned beef, pickled pink onion, lettuce and Philadelphia aioli, NIS 64 for the beef version) continued the line of truth in advertising.

The beef is actually a bolognese dish, and that "brass" actually heralds "thank you for putting enough cheese so that we don't have to find it while eating, as happens to us too often in too many places".

Together with those bite-sized vegetables, with the sauce and with the meaty corned beef, an excellent panoramic bite is created.

Hamburger, pizza, pasta

Hamburger, pizza, pasta.

Who said there isn't a perfect meal here?

To the full article

Excellent panoramic bite.

Rapidos (photo: Walla! system, Yaniv Garnot)

Hot, and not just because of the temperature.

Rapidos' churros (photo: Walla! system, Yaniv Granot)

A great many local food inventions got off to a loud start and quickly died down, with little regard for the blissful silence that comes over you when you eat something really nice.

There was geometrically abused falafel, toasts that contained things that should never go on toasts, and countless gimmicks that incorporated syringes, test tubes, and other culinary dreams that would have been better left in a drawer.

Rapidos is far away, and can afford to look down on all these.

It is also related to Shahar and the fan, to the universe that laughed at their initial plans, and - and above all - to the thing itself, which is one good idea, which makes delicious food a little tastier.

This is the whole story, also in South America, also in Netanya.

And now, back to the IKEA sofa.

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• Burrito

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• Churros