WhatsApp soon no longer free?
Messenger apparently before a huge change
Created: 09/16/2022, 04:48 am
By: Stella Henrich
WhatsApp probably plans to only offer some functions for a fee in the future.
Seems like the developers are looking for new revenue streams.
Munich - Will the users like it?
According to The Verge
, WhatsApp plans
to integrate paid functions into its app.
As the operator of platforms such as WhatsApp, Instagram and Facebook, Meta will in future rely more on the willingness of its users to pay for certain functions.
Giga.de
also reports that there is already a department that is looking for monetization options
.
According to Meta's advertising manager, John Hegeman, the company is looking to transform its advertising business, the online portal further reports.
In the course of this, there are now plans to ask users to pay.
Hegeman does not yet say specifically which areas could be monetized.
For this he dares to speak of "new types of products, functions and experiences",
Giga.de
continues to quote the manager.
WhatsApp will soon be subject to a fee: other messengers are already doing it
Other messengers have already jumped on the bandwagon.
Telegram has introduced its premium version as a test.
The costs are between 4.70 euros and 5.70 euros per month - depending on the country.
The advantage for users is that they can send significantly larger files and received files can be downloaded more quickly.
In addition, the user can convert voice messages into text.
On top of that there are stickers, emojis and reaction functions.
TikTok has also already started a test run with paid subscriptions.
Likewise Twitter and Discord.
At WhatsApp, the developers are looking for new sources of income.
(Iconic image) © Rüdiger Wölk/imago
Meta is also confident that users are willing to pay for certain functions.
In its business version, WhatsApp already charges certain companies for sending messages to customers.
And Instagram also wants to follow this step and is internally testing a kind of tip tool for the reels under the name "Gifts", reports
Businessinsider.com
.
It is therefore conceivable that access to exclusive content as a subscription will be billed by many platforms in the future, according to
The Verge
.
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