Fourteen rooms each dedicated to a Disney Princess: the one in Milan accessible free of charge and without reservation from 23 to 25 September at the Wow Space Comic Strip: “Noi Principesse Semper Celebration” is an immersive experience.
The event aims to discover how their imagery, from the most historic such as Snow White and Cinderella, to the most recent such as Rapunzel and Vaiana, up to the latest born as Raya and without forgetting the beloved Elsa and Anna from Frozen, continue to inspire also entire generations of contemporary artists and designers who masterfully blend the archetypes of the fairy tale with new technologies.
The event is the result of the vision that artists, sportsmen and creatives have of the Disney Princess world: each of them has extracted a magical and dreamy scenario from the most loved story, making it their own.
Anyone who enters this path will be able to recognize themselves in the stories that most belong to them and choose to share the values they will feel their own on their social channels.
As the Disney Princesses teach us, the ultimate goal of the exhibition is to suggest acceptance and celebration of oneself and the willingness to give life to one's dreams without ever giving up.
Several young talents have created incredible installations: romantic, dynamic and colorful, where you can immerse yourself and breathe the Disney Magic.
The duo of street artists Flavio Solo and Diamond;
designers of the Italian contemporary scene such as Sara Ricciardi and Mirei Monticelli;
the creative illustrator Giulia Bernardelli, aka Bernulia, are some of the artists who have contributed to making the imagery of Disney Princesses tangible.
Among the Ambassadors, some well-known faces of the Italian music and digital scene who recognize the values of the Disney Princesses as their own: the singer Leo Gassman, the three sisters Goglino star of TikTok, and the influencer Carlotta Bertotti, recently become known for her determination and uniqueness.
The exhibition is enriched by some areas created to entertain visitors and created in collaboration with Disney +, licensees and partners: LEGO, Jakks and Universal.