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Camille Charrière: "Fashion is not smooth, it's a form of expression like any other"


Fashion Instagrammer with 1.3 million followers and entrepreneur, Parisian Camille Charrière, based in London, captures the era with humor and multiplies collaborations. His style lesson.

“Me, I'm a green bean”, laughs Camille Charrière to describe her morphology while legs (we, we would have rather said “a cannon”, but hey…).

Blonde mane in shambles, face

no make-up

and relaxed outfit, she calls us in video from her charming apartment in Notting Hill, London.

It's 40 degrees in the British capital, Camille is overwhelmed with heat, just like her irresistible kitten Ravioli.

With 1.3 million followers on Instagram, the 35-year-old is one of the most followed influencers in the fashion world.

Read alsoBeautiful eyelashes without mascara, a radiant complexion and 90s lipstick: Camille Charrière's tips for getting ready before a party

A collab in the form of an ideal dressing room

Full screen

Wool coat and sustainable viscose skirt, Stella McCartney, Yasmine Eslami bra.

Sophie Bille Brahe wedding band, FALKE socks, Celine boots.

Mathias Indjic

His trademark ?

A sexy and

boyish look

at the same time, between cutting-edge young designers whom she often spots long before they become stars (Ludovic de Saint-Sernin, Nensi Dojaka, Lecourt Mansion, Coperni), referenced vintage pieces and luxury.

And a good dose of acid humor in “franglais”.

As a result, brands love this tall, beautiful girl who knows how to stage their creations so well on her Instagram account: “Fashion isn't smooth, it's a form of expression like any other.

I give myself the opportunity to change my mind, to try new things, to make a fashion faux pas… It's very important not to take yourself seriously!”

Latest collaboration: Mango.

With the Spanish brand, Camille has designed a collaboration in the form of an ideal dressing room: “On my moodboard, key pieces by Versace,

Prada or Valentino inspired by the 1990s-2000s.

And Kate Moss, of course.

In the end, around forty pieces will be available, with obviously a few Camille style must-haves: “A beautiful long coat, a transparent dress, rhinestone sandals.”

The idea: to create pieces that last more than one season in the wardrobe, because Camille values ​​sustainability.

She herself practices the technique of

one in, one out

(for a new garment that enters his dressing room, another must leave it and be given away or sold).

I give myself the opportunity to change my mind, to try new things, to make a fashion faux pas...

Camille Charrière

“I am among the veterans!”

If internationally, she is perceived as a "Parisian", Camille nuance: "I grew up in the suburbs, in Vésinet, I never lived in Paris!"

But she knows the fashion capital perfectly well to come there every Fashion Week.

The rest of the time ?

The influencer has been living in London for ten years, and successfully, if her perfect

Queen's English accent is to be believed

(easy, his mother is English).

It was initially for a job in finance, after studying law in Nanterre, that she emigrated to the United Kingdom – before leaving everything behind to start a fashion blog in 2012, which was to be the founding stone of her fashion career.

The bloggers seated in the front rows of the parades to the chagrin of the editors installed, she knew: “I am among the veterans!

At first, the fashion industry was very closed.

Me, at that time, I had no contact and no address book… But mentalities have evolved, social networks have changed the situation.

"I'm fed up with the

male gauze


Full screen

Wool gabardine jacket and cotton poplin dress, AlaÏa.

Boots and socks, Chanel.

Mathias Indjic

These days, Camille is reinventing herself on TikTok, the favorite video social network for 12-25 year olds.

“My friends at Fashion Week are holding their noses!

But I find the exercise very liberating.

I let go especially since I don't have many followers on TikTok… It's a platform that I find super funny, and which looks like Generation Z. They're fed up with the artificial world created by MY generation! »

On the private side, Camille Charrière is discreet.

We know that she got married a few months ago with François, a video producer.

On the networks, the comments on her superb dress (transparent), signed by the young designer Harris Reed – the new fashion sensation, who dresses Beyoncé or Adèle –, have sometimes been violent.

And especially from women.

She replies, "I

I'm fed up with internalized male gaze (the gaze of men, editor's note).

I didn't see myself as a conventional bride.

I'm not here to be offered to my husband!

I am a whole person, I do what I want, period.

Personality and glibness: the key to the success of a girl well in her time.

Mango × Camille Charrière collection, available this fall.

Source: lefigaro

All life articles on 2022-09-27

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