The young French label has a sense of showmanship and innovation.
If she has already demonstrated it in the past, she again outdid herself at the end of her parade on Friday evening.
The surprise effect was played on the design of a dress, made live in front of the audience then invited to the Salle des Textiles of the Musée des Arts et Métiers in Paris to attend the show.
During the finale, model Bella Hadid had her naked body (wearing only panties) sprayed with a liquid material.
It dried instantly on contact with her skin to form a layer of non-woven fabric.
The component created by Fabrican, a company founded by a Spanish designer and scientist, Manel Torres, is made of cotton fibers and synthetic materials integrated into a polymer solution.
In less than ten minutes, Bella Hadid thus appeared with a white dress, which was then slightly resized and adjusted to allow her to parade under the eyes of a fascinated public.
Repair clothes by spraying
At the head of the Coperni brand: Arnaud Vaillant, 32, and Sébastien Meyer, 33, who are committed to remaining faithful to the feminine aesthetic of the brand relaunched in 2019, while seeking to innovate on a technical level, in particular by developing intelligent fabrics.
The designer duo had already created an antibacterial jersey that protects against UV rays and is said to have moisturizing properties.
Here, he turned to a spray coating technique that can be used to repair and refresh damaged or worn materials, such as clothing, opening up a new possibility to extend their lifespan.
With this unprecedented performance, the Coperni brand has captivated the public present at its parade, but also social networks.
Many netizens commented on the event, calling it a "memorable" moment, going so far as to write it "in fashion history."