Discover the new fall/winter 2022 trends on SHEIN
Celebrating diversity through fashion.
Here is the guideline of SHEIN, the brand specializing in fashion and lifestyle for everyone.
Always at the forefront of fashion and in tune with the times, the brand held its second annual show on September 25 to present the new Fall/Winter 2022 collections. The Rock The Runway: SHEIN for All show broke the codes with an incredible show to accompany the new collections.
Featuring top fashion designer Christian Siriano and jaw-dropping musical performances, headlined by Avril Lavigne, the Rock The Runway: SHEIN for All fashion show was streamed via the free SHEIN app as well as the brand's accounts on YouTube, Twitter, Instagram, Facebook.
Rock The Runway: SHEIN for All: Avril Lavigne or Christian Siriano to accompany the new SHEIN collections
For this incredible fashion show, SHEIN pulled out all the stops to satisfy fashion lovers around the world.
All brands were presented through artistic representations:
ROMWE: with pop punk icon Avril Lavigne
MOTF: with a special collaboration with fashion designer Christian Siriano
SHEIN: Accompanied by Jamaican dancehall sensation Shenseea
Dazy: presented by Ylona Garcia from 88rising
But also many emerging artists, inspired by the success of SHEIN, such as Brooke Eden (for SHEIN MOD), Alexander Jean (for SHEIN SXY), Victoria Kimani (for SHEIN BAE), Owenn (for SHEIN Modely), The Future X ( for SHEIN X), and Haley Reinhart (for SHEIN Frenchy).
Headlining the evening and in full promotion of her latest album, Avril Lavigne expressed her joy to be part of this event:
"The SHEIN Rock The Runway fashion show is a unique event that fuses music and fashion"
The star even took the opportunity to shoot her new music video: "
We filmed 'Bite Me' in the style of a music video during the fashion show
.
I had a lot of fun filming and wearing their clothes.
»
This fashion show being a success on all points, SHEIN has planned to schedule the Rock The Runway: SHEIN for All fashion show each year to make the discovery of the brand's new collections a global event.
With the promise that many surprise celebrities and artists are planned for the next editions.
What is SHEIN?
SHEIN is an international fashion e-commerce company that has managed to reach a wide audience with these many strengths.
Founded in 2012, its operations cover more than 150 countries and territories worldwide.
Every day, SHEIN offers 6,000 new fashion, beauty and lifestyle products with over 600,000 items available online.
An incredible offer to help people express their individuality through the latest trends that are accessible and affordable.
Because yes, the prices are very attractive with many pieces at the forefront of fashion such as dresses or jackets at less than 10 euros.
To learn more about SHEIN, visit shein.com and instagram.com/sheinofficial.