On the occasion of the Intesa Sanpaolo Next Gen ATP Finals and the Nitto ATP Finals 2022, two of the most prestigious international sporting events, Ford took the field under the banner of 'Be a game changer'.
With this theme, also protagonist of the social column 'Be a game changer stories', the house of the blue oval brings together people, actions and moments capable of embodying the spirit of their time and giving life to a change, even holding the tennis racket in an unusual way, shape a new car or imagine a future of new possibilities.
This and more will be discussed in the talk scheduled for Monday 14, starting at 12:00 at the PalaAlpitour in Turin and streaming here on Ansa.it, with Fabrizio Faltoni, general manager and CEO of Ford Italia, and Sergio Pitrone, digital entrepreneur. and university professor.
Sky journalist Eleonora Cottarelli moderates.
In collaboration with:
Be a Game Changer
