Serpenti is undoubtedly one of the greatest signatures in the history of jewelry.
Proposed by Bulgari in the 1930s, this symbol was brought to light when Liz Taylor, who played Cleopatra in the cinema in 1962, decided to wear it on screens around the world.
Since then, this jewel which wraps itself up to seven times around the arm has taken on a thousand and one faces: rings, necklaces, buckles, watches... As Lucia Silvestri, the creative director, rightly pointed out, only this precious reptile offers such versatility.
Personalities celebrate the Serpenti jewel in London
In images, in pictures
See the slideshow30 photos
See the slideshow30 photos
See all the photos of the evening on
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During a resounding London evening at the Saatchi Gallery, its spiciness was underlined by an impressive audience of personalities.
Lelio Gavazza, executive vice-president, and Laura Burdese, director of marketing and communication, had invited actresses, models, sportsmen and influencers, who converged on the large store on New Bond Street.
We notably met Adèle Exarchopoulos, Andrey Rublev, Emily Carey and Suki Waterhouse.
In video, Bvlgari Serpenti - Metamorphosis (Adèle Exarchopoulos, Tina Kunakey, Léna Situations, François Civil)
