(ANSA) - ROME, NOVEMBER 28 - No to incomprehensible messages and unwanted promotional contacts to push telephone users, especially the elderly, to sign up for new contracts.
This was reiterated by the Privacy Guarantor who fined Vodafone Italia 500,000 euros following the complaint presented by an over-80-year-old lady, who had had her telephone number transferred from another operator to Vodafone against her will.
The company will also have to check the correct operation of the call centers used for telemarketing campaigns, in particular at the time of acquiring consent for advertising purposes.
During the investigation by the Guarantor, the company had defended itself by stating that the elderly user had voluntarily contacted an Albanian call center to be offered an alternative contract and that she had then confirmed that she wanted to sign the new contract directly by telephone using the so-called "vocal orders" .
However, by listening to the recording of the conversation with the Albanian call centre, the Authority ascertained that the user had not been provided with adequate information on the processing of his data, which was furthermore made incomprehensible by the speed with which it was received on the telephone: no less than 63 words in 16 seconds.
The same contract for the transfer of users had been proposed at the speed of 200 words per minute for a full 6 minutes, proving equally incomprehensible, even after repeated listening.
(HANDLE).