Does Brigitte Macron have a passion for South Korean pop?
The first lady was indeed seen at the Blackpink concert,
girl group
star of the genre.
Not only was she on December 12 at the Accord Arena in Paris, but it was near the stage, and even before the start of the concert that she was seen.
Emmanuel Macron's wife has indeed attended the
soundcheck
, a privilege reserved for fans who have purchased a special entry.
The four stars of the group, all dressed in candy pink, passed through Paris (for two consecutive dates, the places of which flew away in twenty minutes) as part of their world tour following their second album,
Born Pink
.
Political
soft
power
Was the first lady's appearance purely diplomatic or did she succumb to the
hallyu
(“Korean wave”)?
We do not know if she stayed for a few minutes or for the two hours of the South Korean blockbuster.
Be that as it may, the phenomenon has an eminently political significance.
The popularity of South Korean productions is primarily the result of government policy, which subsidizes them heavily.
In addition, the
hallyu
has important diplomatic fallout, such as the visit to Seoul of Ségolène Royal in 2015, who posed with the group Block B. More recently, Joe Biden invited BTS to the White House .
The
boy band
, the world's leading record seller, had come to raise awareness in the United States about anti-Asian racism, which has been on the rise since the start of Covid-19.