“An alliance of heart and reason”
, like to say the two men.
The French economic intelligence group Avisa Partners, headed by Matthieu Creux, takes control of DGM Conseil, the communication company of Michel Calzaroni, founded in 1986.
“The DGM Conseil brand remains and will live within Avisa as a "consulting and public relations activity in France"
, specifies in
Figaro
Michael Calzaroni.
This communications guru, who, along with Anne Méaux (Image 7), has been whispering in the ears of big bosses for many years, embarks with him on this adventure three new partners: Charles-Étienne Lebatard, former associate director of Publicis Consultants , Guillaume Didier, until now Deputy Managing Director of Vae Solis, and Pascal Pogam, Deputy Editorial Director of
L'Express
.
They will be supported initially by a dozen employees, already present within the public affairs division of Avisa Parners.
The amount of the operation remains confidential
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