The Mishchit fashion house is considered a household name in Israel and around the world, and received significant international recognition with a flattering six-page article in the well-regarded magazine "Official Arabia".
The magazine had an interview with Sharon Tal, who has been leading the brand for the past few years.
• The secret is revealed: Carrie Bradshaw in a dress of Mezchit
• Local models in Israeli design: a fashion celebration in Mexico City
Reporter Tanya Belinsky reviewed the history of the brand, which was founded in 1954 by Ruth Dane, and worked with the world's biggest fashion houses such as Dior, Givenchy and Yves Saint Laurent, and was worn by the most famous stars such as Elizabeth Taylor and Audrey Hepburn.
In 2013, the brand was re-established by Sharon Tal, who studied fashion in Shankar, and underwent an internship with Alber Elbaz at the Lanvin fashion house.
View this post on Instagram
A post shared by L'Officiel Arabia (@lofficielarabia)
Tal was asked about the decision to re-establish Meschit.
"It all started when I worked in Paris for Albert Elbaz. I fell in love with working in a large fashion house with the best material professionals, and when I returned to Israel I wanted to establish my own brand. I heard about Meschit, which before it closed in 1994 employed new immigrants, dealt with different cultures and embroideries, which are my area of expertise , and it inspired me to revive it. The only fashion house ever to operate in Israel," she said.
And what was her impression of Merot Dayan?
"I fell in love with her on our first meeting, which lasted eight hours," said Tal.
"She is an extraordinary woman, with an amazing eye and taste and a big heart. This led us to create an international fashion house. She was my muse, and my best friend. My partner called her 'the dinosaur', because she was so rare and expensive," she shared You wrote with sincerity.
role model.
Ruth Dayan, photo: Efrat Eshel
How is Israeli culture reflected in Meschit's clothes?
"Mishkeit is Israel. The collections are inspired by the landscapes, the cultures and the beautiful moments we have here. From city life to the desert, from the beach to the mountains, this is the melting pot that is Israel," she says.
"Do you still use traditional manufacturing techniques?" Belinsky asked.
"Meshkit is a luxury couture line, everything is handmade especially for us. We have the tallit technique that is unique to us, and it creates three-dimensional embroidery using silver thread. We created new and modern shapes with it, and we made evening dresses that are decorated with this amazing embroidery, it looks like huge jewelry We also have hand-painted prints on silk dresses, and more," she says.
Tal was asked what her design mantra was, and she replied: "Slow fashion - buy less, use it more. Don't use an item once, but combine it with different items, and create looks that are suitable for day and night."
View this post on Instagram
A post shared by Sharon Tal (@sharontal26)
"Who are the celebrities wearing Mzchit designs today?" Belinsky asked.
"The last celebrity was Sarah Jessica Parker, who wears our designs often, and most recently chose us for the opening episode of "Just Like That" as Carrie Bradshaw," she shared.
And finally, Tal shared the best lesson she learned from the late Alexander McQueen: "Prepare as many ideas as possible for each design, that way you will always have good options to choose from."
were we wrong
We will fix it!
If you found an error in the article, we would appreciate it if you shared it with us
