The photo on which the actor appears is in black and white.
This is the spring-summer 2023 campaign of Prada, a Milanese institution whose artistic direction has been completely invested by Raf Simons (who recently closed his brand) alongside Miuccia Prada.
Thus, to embody the next collection, the creative duo turned to Vincent Cassel, whom they pose, looking melancholy and seated on a bathtub, facing the lens of British photographer David Sims.
Dressed in a black suit worn with a matching turtleneck, the 56-year-old actor appears dark, and a bit rock'n'roll.
In video, Tina Kunakey and Vincent Cassel for The Kooples:
Vincent Cassel in Prada's Spring/Summer 2023 campaign.
Prada
Prada makes its cinema
In addition to Vincent Cassel, we find in this new campaign a cast coming straight from the world of cinema.
Thus, Prada has also set its sights on Hunter Schafer, who notably plays Jules in the HBO series
Euphoria
, Jaehyun Jeong, Louis Partridge, and British actress Letitia Wright.
