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The model of "Fast TV" settles in France

2023-02-01T18:53:39.966Z


Nearly 500 free channels broadcast in streaming are already available on the French market. They often look like traditional television, with continuous programs. But they only look on the internet. Welcome to the era of the “Fast Channels”, these free linear television channels supported by advertising and broadcast by streaming. Thanks to the boom in sales of connected televisions, the phenomenon is booming. In the United States, where it is already well established, Warner Bros. Disco


They often look like traditional television, with continuous programs.

But they only look on the internet.

Welcome to the era of the “Fast Channels”, these free linear television channels supported by advertising and broadcast by streaming.

Thanks to the boom in sales of connected televisions, the phenomenon is booming.

In the United States, where it is already well established, Warner Bros.

Discovery is the latest studio to announce partnerships with Roku and Tubi, to create its own Fast channels (acronym for Free Ad Supported TV).

Some, fueled by HBO's former flagship series, such as

Westworld

.

YouTube would also test a new service built around linear channels broadcast online and would be in negotiations with several groups such as Lionsgate or A + E Networks.

Even Netflix, the leader in subscription video, is not closed to the idea of ​​going into this niche.

It is indeed very buoyant: in 2027, this segment of the audiovisual industry…

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Source: lefigaro

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