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Louise Trotter joins Carven, Puma and Balmain make a pair… The imperative Madame

2023-02-24T13:38:37.816Z


Back to what the editorial team absolutely wants to share this week. Louise Trotter at Carven British designer Louise Trotter takes over the artistic direction of Carven. Carven The news was announced on February 22, 2023. From now on, it is at the head of Carven that Louise Trotter will make use of her creative talents. After four years as artistic director of Lacoste, the British designer left the ship a few weeks ago to “devote herself to new projects”. Well,


Louise Trotter at Carven

British designer Louise Trotter takes over the artistic direction of Carven.

Carven

The news was announced on February 22, 2023. From now on, it is at the head of Carven that Louise Trotter will make use of her creative talents.

After four years as artistic director of Lacoste, the British designer left the ship a few weeks ago to “devote herself to new projects”.

Well, it's done, by pledging allegiance to the French label founded in 1945 by Carmen de Tommaso.

Next at the next show.

The first Carven collection by Louise Trotter will be presented during Spring-Summer 2024 Fashion Week.

A solar Gigi Hadid

Gigi Hadid is the face of Chloé for her new eyewear collection.

Chloe

The Chloé brand spares its frames.

Gigi Hadid, the brand's flagship model, and the Chinese Shu Pei, who took her first steps in modeling in 2008 for Christian Dior or Vivienne Westwood, are part of the cast of her new campaign.

Together, they pose in front of the lens of photographer Zoë Ghertner - who has collaborated several times with Chloé - in the heart of the Mojhave desert, in California.

Equipped with spring-summer 2023 glasses, made of 100% recycled ReAce (a kind of acetate), the duo promises a scorching summer.

Collection now available on

chloé.com

.

Heimstone moves to Brach Paris

The luxury hotel Brach Paris initiates a partnership with Heimstone.

brach

After welcoming Clarins products and Louis Vuitton books in 2021, the five-star hotel Brach Paris has found a new collaborator: Heimstone.

Since the beginning of February, the ready-to-wear brand founded in 2007 by Alix Petit has moved to the heart of the gym of the hotel in the 16th arrondissement of Paris, in order to offer its leggings, sweatshirts t-shirts and other accessories covered in pop colors and animal motifs.

Something to be reassured: after the effort, the comfort.

The pieces are also sold in Heimstone boutiques, on

heimstone.com

and in a pop-up installed in the sweet madness of Val d'Isère.

The Smith touch at Galeries Lafayette

Jaden Smith poses for his MSFTSrep brand campaign.

Galeries Lafayette Champs-Elysees

What could be better than the most beautiful avenue in the world for a first foot on the ground?

This is what Jaden and Willow Smith and Moises and Mateo Arias thought when they chose the Galeries Lafayette Champs-Élysées to establish the first point of sale in France for their brand MSFTSrep.

Until March 20, the department store on the famous avenue is dedicating a corner to the label's colorful and unisex collection.

T-shirts, pants and sweatshirts with 1960s influences have taken up residence on the first floor.

Collection to be found at 60 avenue des Champs-Élysées, 75008, Paris.

Balmain and Puma go hand in hand

Puma and Balmain make a pair of sneakers in tandem.

Puma

A three-point basket.

The streetwear brand Puma, which has worn the biggest names on the parquet floor since 1948, has chosen to team up with Balmain to design an exclusive pair of sneakers.

Combining the aesthetics of Balmain and the technicality of Puma, the Balmain Court is in line with the ready-to-wear collaboration released just a few weeks ago.

This is called a successful stepover.

The Balmain Court is sold for €850 on

puma.com.

The new face of Coco Mademoiselle

Whitney Peak takes over from Keira Knightley, becoming Coco Mademoiselle muse.

Chanel

Sixteen years since Keira Knightley embodied the Coco Mademoiselle perfume, which has seduced the noses of many women for 22 years already.

The English actress passes the torch and it is now Whitney Peak, 20, who takes over to embody this emblematic juice.

The Canadian we saw in the reboot of the

Gossip Girl series

was already an ambassador for the house on rue Cambon for the American market and posed alongside Lily-Rose Depp in the sac 22 campaign. fashion house.

“Whitney Peak represents the modern incarnation of the young Gabrielle Chanel who, at the age of 20, was not only reinventing what it meant to be a woman, but was already on her way to becoming the innovator, the icon who would change the world of Fashion and Beauty.

A great challenge for the actress, who now has the mission of anchoring one of the flagship perfumes of the double-C label in the hearts of the new generation.

But not enough to scare the one who made Nina Simone's quote her own: "Freedom for me is

Naomi Osaka, from dawn to dusk

Naomi Osaka and Victoria's Secret launch their capsule collection.

Instagram/Victoria's Secret

For the first time since its creation in 1977, Victoria's Secret is collaborating with one of its muses, who is none other than tennis player Naomi Osaka.

The 25-year-old Japanese woman who joined the ranks of the winged label in 2021 has imagined a collection of nightwear.

Here, bathrobes, nightgowns and shorties are available in colors inspired by sunrises and sunsets.

And to complete these creations, the sportswoman and the label have also designed their first 100% recyclable bra, named Forever.

It's a service winner.

Collection from XS to XXL and from 90B to 105E, available from 32 dollars on

victoriassecret.com

.

Source: lefigaro

All life articles on 2023-02-24

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