A trompe-l'oeil feminization?
Good news, women were more present on the air in 2022 according to the annual study published yesterday by Arcom (ex-CSA) on the representation of women on television and radio.
Their presence on the air and on the air has increased by one point to reach 44%, its highest rate since 2016. Women are now more visible on television (+1 point, to 46%) although the figure stagnates at 42% on the radio.
“We are on a good start”
, notes Laurence Pécaut-Rivolier, president of the working group “protection of the public and diversity of French society” of Arcom,
“but efforts remain to be made”
.
In 2022, no step back but no real progress either: the feminization of the antenna remains slow.
Especially since women do not necessarily have a voice.
Their speaking time stands at 36%, a stable figure since 2019. If the channels invite a little more women on set, they do not respect the rules of…
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