“Bad taste fluctuates according to moods, seasons, eras, assures Nicolas d'Estienne d'Orves, author of the
Dictionary in love with bad taste
(Éd. Plon).
It is indefinable, there is as much bad taste as there are people on Earth.
And yet, people do not always assume their bad taste, they are afraid of being judged, of going out of the norm.
To sum up: bad taste is the taste of others, never ours, even if it is more democratic and transgressive than the elitist good taste.
And even: it sometimes turns into the height of cool… to the point of overdose.
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The ugly shoes
Me, ugly and badly shod?
The era glorifies unsightly shoes, Crocs in the lead, which break sales records and should generate, according to the brand's estimates, 5 billion dollars in 2025. a way to put your feet in the dish and in the "schlague" (letting go), and to get noticed.
They are now pushing the limits of anything with the red boots of the New York collective MSCHF, at 350 dollars, inspired by Astro Boy, the character of Japanese manga created in 1952, which give them the walk of a robot of evil cartoon in his sneakers.
serial killer series
The serial killer, this hero?
New prince charming and chilling Netflix series, in the tradition of Patrick Bateman or Dexter Morgan, he haunts our screens with the mortuary of a trader of the 1980s and the glamor of a rebel
without a cause
.
Incarnated by actors as charismatic as Tahar Rahim (
The Serpent
), Evan Peters (
Monster
) or Penn Badgley (
You
), serial killers look great and fascinate us.
The height of dubious and ambiguous taste?
The Christmas sweater
A great Anglo-Saxon classic of ugly cool (see Le Journal de Bridget Jones), it has now become almost mandatory on the day when we celebrate Christmas with colleagues – in The Office mode – in all SMEs in France,
accompanied
by a pastry log and champagne in paper cups.
Or how to make ordinary to cry a happy moment of transgression.
The Return of the Milf
We hoped that she would never return to service, like the cougar of the 2000s. But the Milf, the sexually desirable mature woman, is making a comeback with the delicious Jennifer Coolidge, the heart asset of season 2 of
The White Lotus,
his exaggeratedly flowery coats and his taste for Italian stallions.
But also
Milf Manor
, an American reality show, derided by critics.
The pitch?
Moms on the go find their sons on a dream island to flirt with fresh flesh.
The visible thong
A priori as ungrateful as the plumber's smile, the thong emerging from shorts or low-rise jeans was nevertheless, in the early 2000s, the official uniform of fashionistas subscribed to tattooed butterflies on the kidneys and glittery eyelids.
Without warning, it made a remarkable comeback in 2022 on the hips of the most launched influencers and stars (Tina Kunakey, Bella Hadid, Julia Fox), who suddenly made it a real fashion piece.
We grant you, the string is a little big...
The mullet cut
Formerly worn in the first degree by German or English footballers of the 1980s, such as the unbeatable Mike Werner or the stainless Chris Waddle, the mullet cut now has its festival in Belgium and has adorned the prestigious skulls of stars fans of kitsch like Rihanna , Kristen Stewart, Miley Cyrus or Billie Eilish.
When the ugly is in cahoots with ultrasnobism 2023.
Long hair: what are the trend cuts of the year?
In images, in pictures
See the slideshow40 photos
See the slideshow40 photos
The
“
sad
beige
baby
”
While well-born babies used to dress, as they should, in Dior or Burberry branded bras, the fashion for beige and taupe suddenly invaded the layette and the cool baby room.
Example: the nursery of Aire Webster, son of Kylie Jenner and Travis Scott, all gray walls and cappuccino carpet.
A “good taste” trend immediately mocked on TikTok and Instagram, in videos that went viral via a certain Hayley DeRoche, who gave it a nickname: the
sad beige baby
.
Wanting to make your baby a beige and sad thing for the sole reason that beige goes with everything (in this case, mom's beautiful designer dress), and is easily Instagrammable, would rather be the height of bad taste...
Manspreading
No, it is not possible in 2023 for a man to spread his legs in public, striking the pose of a gorilla proud of his manhood.
No offense to Ben Affleck, who "
manspread
" at all-goes to the front row of parades.
Read alsoThe weight of existence or the disarray of Ben Affleck in ten memes
The bling popstars
Since Miley Cyrus became the paragon of the chic woman, and broke streaming records on Spotify with her
revenge hit
Flowers
, we have less indulgence towards those who have failed to negotiate the turn of fashion respectability, like Mariah Carey.
And we measure by the yardstick of good taste the penchant of the interpreter of
All I Want for Christmas Is You
for pink butterflies, mermaid brushings or diamond-encrusted microphones.
Oh my God !
The Selfie
Nerdy, the selfie?
“In any case, in very bad taste, judges the writer and journalist Nicolas d'Estienne d'Orves.
People take pictures of themselves in a museum or in the street: for them, it's just a way of recording their presence.
They post and then forget they even went there.
It is the tyranny of the ephemeral, the disappearance of memory, the forgetting of the past.
Instagram: we don't say thank you.
The cyclist
1980: long shorts in tight-fitting Lycra on the thighs (for the version with suspenders, we say shorts), the champions of the little queen begin as a dancer and sweating profusely a pass in Morzine, in one of the stages of the Tour of France.
A priori, not really the top of the glam.
But now, a few years later, the same famous cyclist dresses Princess Diana then,
around
the Yeezy period, the very sculptural Kim Kardashian.
The wheel spins !
Instagram filters
From Madonna, who pushes the cork a bit far, to the very dignified Victoria Beckham, not a single celebrity has escaped the temptation of the Insta filter and its delirious accessories – freckles (freckles
)
or
puppies
.
But despite this legitimacy via the stars, said filters are still remarkably ugly.
Alas, the return to nature is not relevant either.