The Paris Opera, the Berlin Philharmonic, the Maison symphonique de Montréal, or the NHK Hall in Tokyo… Around the world, music lovers are more than ever seeking to escape at a time when geopolitical and economic storms are brewing. .
“Classical music has never been so popular.
This market today represents a pool of 150 million people”
, slips Pierre Louette, chairman and CEO of the group Les Échos-Le Parisien (subsidiary of LVMH, owned by Bernard Arnault).
Positioned in this niche with a universal language, its pay-TV channel Mezzo, which it co-owns since 2019 in equal shares with the Canal+ group, is celebrating its 25th birthday today.
Also dedicated to jazz and dance, the channel was once jointly owned by the public service and the Lagardère group.
"This participation was for us the opportunity to perpetuate a theme on which we had so far no assets"
, explains for his part Gérald-Brice Viret, director...
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