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In the face of future legislation, Meta could ban political advertising in Europe

2023-03-30T17:07:25.608Z


DECRYPTION - The Twenty-Seven are preparing for the European elections of 2024. Can Meta still influence the outcome of an election? Back when Mark Zuckerberg's empire was still called Facebook, it was a real sounding board for Republican candidate Donald Trump in 2016, with the help of the controversial Cambridge company which "vacuumed" personal data of 87 million users. Despite efforts at transparency in recent years, behind the scenes of its algorithm developed by its Cal


Can Meta still influence the outcome of an election?

Back when Mark Zuckerberg's empire was still called Facebook, it was a real sounding board for Republican candidate Donald Trump in 2016, with the help of the controversial Cambridge company which "vacuumed" personal data of 87 million users.

Despite efforts at transparency in recent years, behind the scenes of its algorithm developed by its Californian engineers has remained mysterious.

This scandal, coupled with several cases on the African continent, as well as the invasion of the Capitol after the election of Joe Biden, had sounded the European alarm clock on the extent of the democratic risks linked to the manipulation of information and citizens online.

In view of the European elections of 2024, the Twenty-Seven have decided to tackle the problem, by targeting through a new legalization digital platforms such as Facebook, Instagram, Twitter or even TikTok…

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Source: lefigaro

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