Restaurateur, businesswoman and tough reality judge Ruthie Brodo made time for her busy schedule and devoted herself to the camera lens of photographer and creative director Simon Almalm. The production was filmed at Brodo's new hotel, R48 Hotel & Garden by R2M Group, located on Rothschild Boulevard in Tel Aviv.
Brodo left clothes that are only her characteristic black color, and devoted herself to styling that was dedicated to the most elegant trend in the fashion world today, the trend of quiet luxury, which presents clothing items in a clean, classic and timeless look. These are items that convey luxury without shouting it. Fashion for strong and sophisticated women, who do not have to prove anything to anyone. In short, the most Ruthie Brodo.
Ruti Brodo producing fashion for Factory 54 // Photo: Simon Almalm
The looks were based on a monochromatic and quiet color palette that corresponded with the design of the hotel. Against the background of the R48 restaurant, located within the hotel walls, Ruthi was photographed wearing a button-down shirt in a natural linen shade designed by NILI LOTAN, which was paired with white trousers designed by the coveted brand THE ROW.
Two more looks were dedicated to the new collection of the fashion house FERRAGAMO – the first collection under the direction of new designer Maximilian Davis, considered one of the most promising talents of his generation. One featured a tailored suit, and the other consisted of trench and tailored trousers, all purely beige.
Ruti Brodo producing fashion for Factory 54 // Photo: Simon Almalm
Ruti Brodo producing fashion for Factory 54 // Photo: Simon Almalm
Ruti Brodo producing fashion for Factory 54 // Photo: Simon Almalm
The production progressed to the brown and grey scale with a look consisting of a button-down shirt and trousers from THE ROW. IN THE ETERNAL BLACK CATEGORY, BRODO WAS STYLED WITH A THE ROW SHIRT AND TROUSERS BY DOLCE & GABBANA. A COOL AND METICULOUS CASUAL LOOK WAS ASSEMBLED USING AN OVERSIZED BUTTON-DOWN STRIPED SHIRT PAIRED WITH BLUE SEVENTIES JEANS – BOTH DESIGNED BY BOTTEGA VENETA. SIGN THE LOOK SNEAKERS FROM NEW BALANCE.
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