Moroccan-inspired suit and eclectic dress: 5 Israeli designers you should know | Israel Hayom

Fashionistas and fashion lovers, this is for you. The Dress Code Fair returns with spring-summer 2023 collections up to 30% off, previous seasons up to 70% off. We always like to buy Israeli designer clothes at a discount, to support Israeli fashion, to enjoy discounts and to present original and special items in our wardrobe. We kept an eye on a number of items from extremely talented designers.

NORTHERN STAR - NADAV ROSENBERG

The brand has always been recognized for its innovative textile design that combines modern and traditional technologies, original pattern design and a wide range of feminine and diverse cuts, both in terms of silhouettes and sizes.

Nadav Rosenberg, Photo: Assaf Eini

From the designer: "The inspirations for the collections come mainly from the world of postmodern art and contemporary art combined with what is happening in the world at the same time. Each collection is based on a transition from visual research to textile material research. The brand is not afraid to offer seasonal trends either, because their unique interpretation is identified with the brand's genetic code. The characterization of the brand's customer is not defined by her age or figure, but by her eclectic style."

Northern Star / Photo: Assaf Eini

We especially liked: a loose and long summer dress with a front button, a collar of a button-down shirt and short sleeves, the colors of the desert with touches of pink and light blue, fascinated us greatly. Price of the dress: 630 NIS instead of 790 NIS.

NOON - Rotem Assias and Dana Shai

"It's all about the details" - all in the details, this is the name of the new collection of the local shoe brand.

From the designers: "The new collection is the first collection we are producing in our new factory in Portugal. After a long search, we found a small factory in Portugal, with charming and talented people, working using traditional methods and with diverse technical capabilities and an international level of finishing. Specifically in Portugal, because shoe manufacturing is a traditional craft there with a long history, a lot of pride in the product they produce and advanced professional knowledge. We developed the collection hand in hand with them for a long time and made sure to improve every detail of our shoes that we felt was not yet perfect, because you can always improve."

Rotem Assias and Dana Shai / PR

We especially liked: white mid-high heels with two thick straps that give movement to the foot and a subtle summer presence. Price: 790 NIS instead of 980 NIS.

NOON / Photo: Hila Chen

LOCALI - Ron El Ezer

A women's clothing brand that meets everyday and past needs, asymmetrical cuts, transparencies and comfortable fabrics, shapes and elastics.

From the designer: "The brand started as a local brand, the intention was that everything was made in one place and suitable wherever it was. Today there is a store at Nahalat Binyamin 17 Tel Aviv. I've been working on the brand since 2018 and only in the last two and a half years have I decided to go out with it. The brand required a lot of learning, branding work, and designing a collection from scratch. That's why I decided to do everything in the best possible way before items reach the customer."

Ron El Ezer / PR

We especially liked: a tight black dress with a tank top cut out in the rib area. The dress is placed on the body precisely and will compliment women who like the trend. Price: 280 NIS instead of 320 NIS.

Local / Photo: Omri Levy

Maayan Paz

Women's clothing in a minimalist line that offers sophistication and cleanliness to suit season after season.

From the designer: "The cuts are comfortable and flattering, and give a meticulous but effortless look, suitable for a dynamic lifestyle, and allows a comfortable transition from day to evening clothing. The items are manufactured in Israel, in small series, with an emphasis on high quality sewing and raw materials. The fabrics are mostly natural – cotton, linen, blends of Tensel silk and kupro."

Maayan Paz / Photo: Assaf Eini

We especially liked: a stone-colored spring three-piece suit that includes tailored shorts, a button-down shirt and an elegant oversized jacket, the plus is that you can wear each item separately with additional pieces. Prices: Button-down shirt: 380 NIS instead of 490 NIS, Jacket: 680 NIS instead of 860 NIS, Shorts: 390 NIS instead of 490 NIS.

Ofir Avgi

A roots trip conducted by the designer in Morocco gave rise to a new collection. The collection consists of combinations of soft and natural fabrics such as linen, viscose and cotton.

From the designer: "My grandfather was born in a village in the Atlas Mountains and in his youth moved to Casablanca where he was engaged in the textile trade, I inherited my love for textiles directly from him. The carpets and handicrafts that my grandparents brought with them when they immigrated to Israel were a great inspiration for me even as a child. During my visits to Marrakech, the souks of Isawarra and the villages of the Atlas Mountains, I was able to connect with my roots rooted deep in the reddish earth. The smells of spices in the busy market, the stories of veteran peddlers about the origins of their ancient treasures, and the colors of coastal towns on the Atlantic coast, all influenced me greatly in designing the collection."

Ofir Avgi / Photo: Ofri Avgi

We especially liked: a trendy set of shorts and a collared shirt with ethnic style print in colors of brown and white. Price: Collar shirt: 569 NIS, shorts: 449 NIS. At the fair: first item for 399 NIS or 2 items for 600 NIS.

The fair will take place at ZOA House, Daniel Frisch 1, Tel Aviv. June 15-17, 2023. Among the designers participating in the fair: Northern Star, Maayan Paz, Locali, Noon, Galit Rondin, Ofir Ivgi, Heroic, Releve, Ayelet Weinman, Ziporkin, Vague Halo, Shani Kalay, Gila Shkedi, Sampa Shoes, Werf Bags and more.

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