Entrepreneur Asher Ben Oz - personal column (Photo: Walla! system, Walla system)
Learn to take advantage of opportunities: prices go down and you pay high. How and why do you do it? Maybe you'll teach me because it's genius, I have no other word to describe it.
If it were fruits and vegetables you would buy boxes, but when it comes to the most important decision in your life, you always pay more.
True, it's time to wait on the fence, but when they say wait on the fence, they mean the big investors. With the small investor, the young couple looking for an apartment for purchase, it is exactly the opposite.
Look for a bargain and you'll realize that the seller is leveraged and under hysterical pressure to sell. There are, gentlemen, full of bargains at the moment on the market. When you are offered to pay 5% today and the balance upon occupancy, it is also a bargain. All you need is patience and searching.
So stop paying double for what costs a quarter. Buy today for a quarter and sell when the price returns to what it was, in a few years. Yitzhak Tshuva also made his big money not in gas, but in the <>s in New York at a low point in the market, when he bought housing reservoirs.
My message: take care of yourself, no one else will worry
I grew from the bottom from Beit Shean and know the small investor. I was in the field and I don't forget where I came from. I'm still small and I have something to aspire to, I'm not yet big enough to be humble. I live the territory. I will fight for every potential corner of the area. I will fight for wherever I can improve and no matter how much I have, I will always remain a loyal friend of the territory.
My message to each and every one of us is learn to seize opportunities. When prices fall, the math says you pay cheaply, and when the leadership isn't good, logic says you replace it. When the replacement is worse, logic says we will wait a little longer, suffer in silence and in the end we will replace him too.
I said in the previous column: The leader who will pull the cart out of the mud has not yet been born. He still doesn't hang out among us. What does this mean? If I don't have me, who am I. Deal wisely.
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