"My position has not changed": this is how Piersilvio Berlusconi responded to those who asked him if he has changed his mind about going into politics
compared to when he was asked in the moments following his father's death, "but it's true that they always pull me at stake and I'm not just talking about the press, they always bring me up personally too."
"I think and hope that Forza Italia - explained the CEO and vice-president of Mediaset - can do a good job, Tajani is the right person".
Tajani's "is a leadership based on a fundamental quality for me which is seriousness" he added.
For the Mediaset CEO
"it's not about replacing dad's leadership which is impossible but about creating the conditions for a team of people who carry forward what dad created"
.
In his opinion, "this team must be enriched with young players who can have growth".
"I have a positive opinion on what has been done": this is how Piersilvio Berlusconi, CEO of the Mediaset group, commented on the actions of the Meloni government in a meeting with the press.
"What more could they do? from our point of view, greater attention to the protection of national and European champions, which also means establishing more precise rules for the giants of the web, this is an indispensable step towards where Europe needs to go, I think that having European champions in terms of companies can be a very important response to strengthening Europe."
'It will be difficult to surpass Rai even in 2023'
"Repeating the result in 2023 is almost mathematically impossible, because there are the European Championships and the Olympics, but we'll see"
: Pier Silvio Berlusconi said this in a meeting in Cologno Monzese, responding to those who asked him if Mediaset will be able to close again this year in front of Rai.
"Having closed 2023 in front of Rai for the first time in the history of TV is not one of our objectives, we are competing with ourselves as publishers, as commercial TV - continued the vice-president and CEO - audience ratings are essential to achieve advertising revenues ".
In the whole of 2023, advertising sales in Italy for Mfe-Mediaset grew by 2.8%.
Pier Silvio Berlusconi says so.
At group level for 2024 "we confirm the result of exceeding 200 million in profit" without contributions from Germany, adds the CEO of Mfe-Mediaset in a meeting with the press on digital development.
'No offers to Amadeus'
"I have heard and hear about Amadeus,
but there is no offer and we have never talked about his arrival at Mediaset."
Pier Silvio Berlusconi says so.
"It is a very important piece of Rai, there is no offer", adds the CEO of Mfe-Mediaset answering a question in a meeting with the press on the group's digital development.
Good relations with Bonolis and Berlinguer
"I have no signs of difficulty in our relationship with Paolo Bonolis
, with whom I have a relationship of great respect and true gratitude: he has worked with us for years".
Pier Silvio Berlusconi says so.
"We have also seen each other recently: the contract has a natural expiry, but there will be another edition of Avanti un Altro next year. I have no sign of change, then what will happen does not depend only on us: Paolo is here and we are ready to follow his innovative spirit", adds the CEO of Mfe-Mediaset in a meeting with the press on the digital development of the group, answering a question on the future of Paolo Bonolis and on the hypotheses of his landing on Rai .
"Relationships with Bianca Berlinguer are very good, I haven't touched the topic of Striscia off-air with her for a second, I think she is mature enough from a human and professional point of view to understand that Striscia is Striscia and there isn't nothing wrong".
Pier Silvio Berlusconi said this while meeting the press at Mediaset.
"I'm very happy to have her on Mediaset", he added, explaining that "prime time is going great".
Reproduction reserved © Copyright ANSA