To fall in love with someone else, you must
first love yourself
, just as you are.
Loredana Bertè at the Sanremo festival with Pazza (Mia Martini critics' award) made it become a song;
the
'crazy about me
', self-love represents the awareness that every individual has of their own value and constitutes the premise on which to build deep connections with others.
For further information Agenzia ANSA The new Valentine's Day, towards a less stereotyped narrative for the Valentine's Day - Society and Rights - Ansa.it We celebrate universal and patriarchy-free love (ANSA)
Therefore, loving oneself, accepting oneself in one's uniqueness and authenticity, and perceiving oneself as worthy of the affection, trust and esteem of others is the first but fundamental step to take in order to create healthier, more functional and fulfilling interpersonal relationships and achieve greater well being.
To raise people's awareness of this issue and encourage them to love each other more, "Fall in love before you" was born, the Unobravo campaign which also debuts for Valentine's Day with guerrilla activity and a survey conducted together with YouGov.
For this activation it made use of the creative agency Hello.
On the 13th and 14th, some emblematic places of the Lombardy capital, such as the Navigli, NOLO, the Polytechnic of Milan and the Baden Powell Park, hosted "special mirrors" for short self-analysis sessions.
The people involved were invited to answer questions that could stimulate them to carry out an in-depth reflection on their relationship with themselves.
And you will be able to live the "mirrors" experience online, proposed on the occasion of the Milan guerrilla, thanks to an original Instagram filter with which to involve through a series of questions: Something you do really well, The last time you given a compliment, A quality that everyone recognizes in you, A color that suits you particularly well, A moment of your day dedicated to you, this is to encourage people to highlight their positive sides and, tap after tap, fall in love with themselves themselves.
The message: raise awareness among people, encouraging them to cultivate the most important relationship first and foremost: the one with themselves.
In order to truly love ourselves it is necessary, first of all, to listen to us, to know ourselves, to be aware of our needs and our value and, finally, to learn to accept ourselves in our uniqueness and authenticity.
This may not be easy and requires patience and dedication.
On this journey of self-exploration, therapy is a useful tool.
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