“The Voice” resists the heavy artillery of public service.
Saturday February 17, TF 1 placed itself at the top of the evening's audiences with the second number of the thirteenth season of its telecrochet, with very talkative coaches (Zazie, Mika, Vianney, Bigflo and Oli).
3.88 million people watched both parts of the prime until 11:35 p.m., according to Médiamétrie.
The market share of the entire public aged four and over watching television is 22.7%.
It climbs to 37.8% on the strategic target of women responsible for purchases under 50 (FRDA-50), the favorite of advertisers, which is essential for the advertising revenue of the Front Page.
The program - which benefited from a large postponement of competition viewers who skipped to the front page at the end of their primes - is down slightly compared to its return to the air last week (4 million faithful , for 25% PDA).
France 3 follows with the rebroadcast of “Murders in Nancy”.
The investigation with Cristiana Reali, Fabrice Deville and Constance Dollé kept 3.14 million people in suspense on average until 10:45 p.m., or 16.7% of the public present on Saturday evening in front of the television (and a rikiki 2.2% on the FRDA-50, proof that fiction only interested a very elderly audience).
A score obviously significantly lower than its first broadcast in fall 2022 (5.06 million viewers, for 25.2% PDA).
M 6 neck and neck with France 5
France 2 is on the last step of the podium with a new issue of “100% logical: the answer is before your eyes”, the family game by Cyril Féraud.
2.88 million people had fun in front of their TV until 11:17 p.m., or 16.1% market share (and 13.7% on the FRDA-50).
A good audience for Deux but which does not exceed the 3 million mark, unlike the burst of numbers broadcast last fall.
M 6 is far behind with “Blanca”.
The first two episodes of this series brought together 1.04 million curious people, or only 6% of the overall audience (8.8% of FRDA-50).
France 5 is a few steps behind with a new issue of “Échappées belles”.
Jérôme Pitorin took 980,000 viewers on a tour of Normandy farms (5.2% market share).
Further still, the indestructible “Columbo”, the legendary detective series led by the unforgettable Peter Falk, allowed TMC (with 3.2% PDA) to beat C8, W 9 and Arte.