As of: February 20, 2024, 11:36 a.m
By: Julian Mayr
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Coca-Cola is trying a new variety of the popular soft drink.
The “spicy” Cola variant will initially only be available in North America.
Munich - A timer on the group's website counts the days, hours and seconds until the official start of sales on February 19th.
Then the beverage giant Coca-Cola will add a new product to its range.
However, Coca-Cola “Spiced” will not be available everywhere for the time being.
New variety at Coca-Cola: “Spiced” joins the soft drink range
The classic Coca-Cola is no longer the only variant of the popular soft drink.
Over time, the Coca-Cola Company has also launched a caffeine-free version in addition to the sugar-free Light and Zero versions.
As early as 2023, Coca-Cola experimented with a variety that was created using artificial intelligence.
However, “Coke Y3000” was only available in limited quantities.
In view of the stagnating sales of the traditional Coca-Cola, as reported by
CNN
, the multinational beverage manufacturer is now likely to permanently introduce a new flavor: Coca-Cola “Spiced”.
Uncertainty about the start of sales of Coca-Cola “Spiced” in Germany
As usual, the new flavor will also be available in a sugar-free version and will be available in both cans and bottles.
However, European consumers still have to be patient to enjoy the new taste experience.
On launch day, the new Coca-Cola “Spiced” will only be available in the USA and Canada.
In Germany, consumers cannot currently hope that the new Coca-Cola variety will soon be available in supermarkets.
As Coca-Cola Germany tells
IPPEN.MEDIA
, “no market launch is currently planned in Germany.”
For other European countries, such as Austria, it is also clear that Coca-Cola “Spiced” will not be available in stores there in the future, as
aktuell.at
learned upon request.
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Taste sample of the new Coca-Cola variety: raspberry with a spicy note
But how does the new type of Cola taste?
The classic, Coca-Cola Light and the Zero variant are not clearly recognized by everyone.
The name “Spiced” already suggests that it could be a “spicy” flavor.
According to Coca-Cola, the new variety will combine the taste of raspberries with various spice notes and the classic cola taste.
Sales of the new Coca-Cola “Spiced” variety start on February 19th – initially only in the USA and Canada.
(Symbolic image) © biky/imago
“The primary aroma that comes through is raspberry, and it ultimately turns into a cinnamon-intense spice,” reports a taste test by the online portal
delish
about the taste of the new variety.
However, the conclusion of the taste test is quite positive.
“Consumers are looking for bolder flavors and more complex flavor profiles,” Sue Lynne Cha, marketing expert at Coca-Cola, tells
CNN
.
Coca-Cola wants to take advantage of this trend and has researched consumers to find out which flavors might be particularly popular.
Raspberry was chosen particularly frequently at Coca-Cola's so-called Freestyle machines, Cha told the US television station.
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