Nutella French Toast/Kirbyyy
You will have to believe us when we say that this is not an easy job, not easy at all.
To try out all the new products that come out to the Israeli market (and sometimes outside of it), to taste in front of everyone, deliveries and more deliveries, paper bags that accumulate in the office (and at home), a never-ending feeling of satiety.
Seriously, it's harder than it looks, and no one is paying you to go to the gym, or compensating you for the rapidly developing sense of FOMO in your mind.
For all the articles in the "New on the Shelf" section
, however, the "New on the Shelf" section, for its tasters, curious and loyal consumers, has set off again, determined and mission-oriented.
And this time - a fun dip, an excellent landing and great craftsmanship.
Yes, we are very eclectic.
enjoy your meal!
Cuba, Mitman
Mittman/Mittman Cuba
The excellent chain of butchers of the Legaziel brothers expands shelves and freezers and launches a new product series, which is very natural for it.
This is a ready-to-cook kuva collection with four variations - Kuva Hamusta (NIS 63.90) with semolina filled with minced meat, Kuva Metafonia (NIS 53) with semolina filled with minced meat, Kuva Neblosia (NIS 45) from Burgoul filled with minced meat, and a vegetarian kuva (43 NIS) with semolina.
The bags contain 15-20 chunky units and arrive frozen to sit in the freezer and wait patiently for an hour of exercise jumping into the soup, or jumping into the oil.
The shell is well positioned at the precise and elusive point between thin and thick, the meaty filling, which is based on Mitman's raw materials, is excellent (in the case of the hamousta and the nebulusia), and the business feels exactly as it should feel - painstaking handiwork, but by someone else, and for you.
In three words: the ultimate shortcut
New on the shelf
Will Tel Aviv soon also enter the list?
Stoli's cute little touch
To the full article
Vegan cheeses, Green Vie
Green Vie/Green Vie vegan cheeses
The excellent international brand lands in Israel with the help of Neobrand people and wakes up a somewhat static category and refrigerators that are too dormant.
Green Vie's vegan collection includes more than 20 options that range well between hard cheeses and spreads, delicatessen products and more special temptations - all based on plant-based ingredients, of course, without preservatives.
Here you can find, among other things, truffle Manchego, blue cheese and tomato-basil spread, as well as a surprisingly rich and creamy Camembert-style cheese, a rectangular piece of feta with good saltiness, a successful pesto and also a well-made tzatziki that manages to largely forget its counterparts.
Price: NIS 18-29.
In two words: a white celebration
60th birthday, Nutella
Nutella/Ferrero Birthday Jars
The super-popular brand from Ferrero celebrates 60 years of sexy hazelnut application with a heritage-filled and satisfying look back, and a focused and forward-looking look.
The celebrations are accompanied by big statements about vision and positive power, and an emphasis is placed on what is defined here as "spreading smiles".
Accordingly, a limited edition of six designed jars is launched here, with each of them highlighting a unique character - from superheroes to the best friend, from the champion to the birthday star - that makes us smile on a regular basis.
A parallel campaign, along with the colorful jars, will allow you to design a customized Nutella jar, add greetings and download photos that will be sent to those who make you smile.
Why not, actually?
In two words: a big smile
Fativar chocolate fingers with salted caramel, Nestlé barn
Fativar Chocolate Fingers with Salted Caramel by Asem Nestlé/Studio Asem
The Israeli-global food giant is preparing for Purim and facing the winter with a new entrant to the world of its indulgent cookies.
It's a chocolate finger patty with salted caramel, a combination that starts with the familiar crispy cookie base, and continues with a fairly thick layer of salted caramel cream (probably), covered in chocolate (of course).
The result is excellent in terms of textures, does not hit you with too much sweetness and gives a subtle reverberation of bittersweet caramel, as a dip or accompaniment to coffee, or just a mid-day treat.
In five words: lick your fingers, oh well
New flavors, Alpro
Alfero/Alfero caramel flavored and banana flavored oat drinks
The milk substitute brand expands shelves and refrigerators with two new flavors.
It is a caramel-flavored drink and a banana-flavored drink, both liter-sized and oat-based, which join an almond-based drink, a sugar-free almond-based drink, an oat drink and a vanilla-flavored oat drink.
The flavors are relatively delicate, balanced in their sweetness and non-aggressive.
They are well whipped and added as is to coffee, to a bowl of cereal with a cute twist, or straight into a glass (or straight from the carton, if you don't tell anyone).
In four words: for changers, but not only
Mint infusion, pompadour
Mint infusion of Pompadour/Assaf Levy
The global (and excellent) tea brand provides the Israeli market with an exclusive launch in the form of a new, and justified, brew.
It is a caffeine-free mint infusion, based on only natural ingredients, designed to satisfy the well-known green craving of the local audience.
The result is very aromatic, although not overpowering, and definitely manages to warm up these cold days a little.
Price: NIS 15.90 for a box of 20 sachets.
In three words: green fields forever
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