Summer 2024 promises to be hot in the luxury hotel industry!
It will not only be the season of all the records coming from the Olympic Games, but also that of occupancy rates in the major Parisian hotels, never recorded for decades.
Paris is of course counting on the expected influx of tourists, mainly French.
According to forecasts from the Paris tourist office, foreign attendance would not exceed 10 to 12% of visitors.
However, the expected revenues would mainly come from large companies, sponsors, official delegations and international media to reap an unprecedented financial windfall.
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