It will be an Easter and Easter Monday dedicated to Agritourism, with a total of one and a half million visitors (65% are Italian), including overnight stays, lunches and visits, who will choose to spend the festive days rediscovering the beauty of the countryside and the goodness of peasant food enjoyed among the breathtaking landscapes offered by our magnificent Italy.
Among these, 300 thousand will choose the refreshment points with sustainable zero-mile menus, many of which are offered by the peasant chefs of the Campagna Amica farmhouses promoted by Terranostra.
According to Terranostra estimates by Coldiretti, Italians will stay an average of 2 nights during the Easter holidays, with over 150 thousand foreigners, mainly German, Swiss, Dutch, French and Americans, who on average will stay at least 4 days.
"Tourism on farms and in rural areas is experiencing a period of great excitement and innovation" confirms the president of Terranostra Dominga Cotarella.
The success of agritourisms is also driven by the rediscovery of the historical, cultural and environmental value of the small villages which host - underline Coldiretti and Terranostra - just 16% of the national population, but represent 70% of the total number of Italian municipalities and 54% of the entire Italian surface.
Tuscany, Trentino and Lombardy among the most popular destinations.
In Italy there are 25,849 agritourism companies (Istat data as of 2022), almost double that of 2014 (+84%) while - underlines Coldiretti - the value of agritourism production rises to 1.5 billion euros thanks to 15.5 million presences , of which 58% are foreign farm tourists (Coldiretti processing based on Istat data).
Among the regions chosen with the greatest number of presences for holidays throughout the year, Tuscany, Trentino Alto Adige, and Lombardy are on the podium followed by Veneto, Lazio and Umbria.
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