"We saw some beautiful numbers, images that give the idea of the race taking place in a beautiful country. Thanks to Minister Tajani and the Government because they are supporting the Giro d'Italia, feeling it is theirs."
Urbano Cairo, president of Torino and the RCS Group, said this at the presentation of the "107th Giro d'Italia - Italy that runs" at the Farnesina.
"The Giro helps Italy and is a great showcase for our country throughout the world - he added - The economic repercussions are very notable for Italy. According to reliable research (conducted by Banca Ifis, ed.), following the Giro d'Italia has an immediate economic impact, therefore in the six months following the race, of 600 million euros in products and services consumed. While then in the following 18 months it is one billion and 400 million. These are important numbers that testify to the strength of the Tour of Italy to increase tourism".
Then also the words of Matteo Zoppas, ICE president: "It is an excellent opportunity for promotion, this year in the Giro there will not only be participation in the Made in Italy brand, but also activities that lead to the creation of business matching opportunities. The effort of entrepreneurs is continuous and we must help them expand their sales capabilities."
Reproduction reserved © Copyright ANSA