[Seoul 22nd Reuters]-While the relations between Japan and South Korea are getting worse, UNIQLO, a major casual clothing company, has been accused in South Korea of a popular product fleece commercial. There are moves to demand an apology from the company, such as protests being held in front of the store, as they ridiculed victims of recruitment workers and military comfort women.
This CM was co-starred by 98-year-old fashion icon Iris Apfer and 13-year-old fashion designer Keris Rogers. Mr. Rogers asked what kind of clothes he was wearing when he was a teenager, and Apfell replied "I can't remember that far back!" In the subtitles of, "Gosh! How can I remember something that goes back 80 years?"
UNIQLO canceled the broadcast of the commercial in Korea on the 19th.
A South Korean company official explained to Reuters that he had not intended to touch Japanese and Korean issues such as comfort women on the condition of anonymity.
In the video posting site “YouTube”, a parody video of a UNIQLO CM posted by a Korean student on the 19th attracted over 100,000 views in two days. In front of the UNIQLO store in Seoul, Colonial rule --- we remember! "
UNIQLO is a non-buying campaign against the background of friction between Japan and Korea, and sales in Korea have already been hit, and customers are also declining sharply.