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Auto subscriptions for the streaming generation: This is what the future could look like

2020-02-20T13:45:02.302Z


There is a suitable subscription for everything: films, series, music. Why not for cars too? That could look different in the future.


There is a suitable subscription for everything: films, series, music. Why not for cars too? That could look different in the future.

  • Subscription models are becoming increasingly popular.
  • So why not drive with a subscription.
  • There are numerous providers on the Internet.

The world around us is changing at a frantic pace. Instead of watching TV at 8:15 p.m., we stream our favorite films whenever we want on Netflix and Co. Instead of listening to the radio or CD, we collect our music on Spotify.

We are mobile thanks to car sharing or by car, which we bought from the dealer . But that also has to be more flexible. After all, the trend is moving away from owning and towards streaming and leasing.

Auto subscription: Hercules task of buying a car

Buying a car is also very complicated. Which model should it be? What equipment do you need? Then there would also be tedious tasks such as test driving , comparing prices , registration - and of course the car still has to be insured. All of this costs one thing above all: time!

But according to echo24.de * there are alternatives. Firstly, there is car sharing. But on the one hand this is not everywhere and on the other hand the rental periods are short and the dream car is not always available. The solution: car subscriptions similar to Netflix .

Auto subscription: is this the future of the automotive industry?

These car subscriptions can be completed online with just a few clicks, the Stuttgarter Nachrichten report. The complete packages usually already include all costs - with the exception of fuel costs. The driver must continue to carry this himself in the future.

The subscription models thus cover the gap between leasing and car sharing . For the automotive expert Ferdinand Dudenhöffer from the University of Duisburg-Essen, this is a revolution that the large corporations have overslept for a long time.

Auto subscription: start-ups show manufacturers how to do it

"The subscription model will become mainstream and totally change the car market," explains the automotive expert. But now the automotive industry has also recognized the opportunities that lie in car subscriptions.

Auto subscription providers such as Cluno, Vive Le Car, Carminga and Faaren have shown Daimler, BMW or the Volkswagen group with its premium brands Audi and Porsche. You can get an Opel Corsa from the Munich start-up Cluno for just 259 euros a month. The start-up website says: " Monthly fixed price and everything in it, except complicated".

Auto subscription: It's worth comparing

This includes: costs for insurance, taxes, broadcasting fees, maintenance, repairs, TÜV and emissions testing. But it is also worth comparing here . There are big differences, especially with the free kilometers.

At Cluno competitor Carminga you pay 40 euros more per month for the Corsa, but you also have significantly more free kilometers. In addition, there is no entry fee of 299 euros, which is due at Cluno.

Auto subscription: All-inclusive Porsche

In the meantime, two manufacturers, Porsche and Daimler, have discovered the auto subscription for themselves. So far , the Porsche models are only available from Cluno , but the Stuttgart sports car manufacturer plans to launch its own range by the end of the year . You currently pay 2299 euros for a Panamera, and 1499 euros for a 718 Boxter.

However, this includes all costs from seasonal tires to vehicle tax. Porsche is also testing another subscription program in the USA . With the Porsche Passport, you can access 22 models of the sports car manufacturer for a flat rate of $ 3,000.

Auto subscription: Daimler offers flexibility

Daimler is pursuing a similar approach with its premium package. The Internet says: "A convertible at the weekend, an SUV for family vacations and a Mercedes-Benz limousine for business trips". You can change the car up to twelve times a year , but customers only change the car on average seven times a year.

The offer from Daimler also includes all costs. " Our customers only need to fill up," says Mirjam Oßwald from the internal start-up Lab 1886. The "all-round carefree package" would cost 799 euros per month for an A-Class.

Auto subscription: is it worth it at all?

But is a car subscription really worth it? It varies from case to case . For a novice driver there is potential savings with the Cluno combination with an Opel Corsa. For more experienced drivers who drive a lot, buying is still the better alternative. However, the auto subscription frees you from the risk of a purchase . This is a big plus, especially for larger investments.

* echo24.de is part of the nationwide Ippen-Digital editors network.

Source: merkur

All news articles on 2020-02-20

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