"The war of money has started!" Says Max Peuvrier, president of the finance committee of the Higher Council of the Order of Chartered Accountants. When the confinement was announced on March 16, the managers put their companies under the cocoon to preserve employees and cash. But they also need to think about stimulus. "It is necessary, estimates Max Peuvrier, that the leaders manage to hold six months, during which they must make spending choices that best preserve their cash, to allow them to restart well."
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This is what Fabien Bourly, owner of the Coutellerie champenoise, does: his three stores in Reims (Marne), Paris and Le Touquet (Pas-de-Calais) are closed. The leader has registered six of his eight employees in partial unemployment, but he did not turn off the lights. "A few years ago," he explains, " we developed online sales with a dozen specialized sites by type of knife. I do not believe it! Today, that’s half
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