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Young inventor causes a stir with the cell phone app

2020-04-05T17:07:27.163Z


If he ever wanted to start a successful startup company, this young man would have the best prospects. Jakob Landbrecht, 16 years old, from Niederding, took part in the nationwide online competition "Youth start-up" and made it to an event at the Technical University of Munich with his idea of ​​a very special mobile phone app. There the heads were allowed to introduce themselves behind the best of a total of 783 entries - even before the current corona restrictions.


If he ever wanted to start a successful startup company, this young man would have the best prospects. Jakob Landbrecht, 16 years old, from Niederding, took part in the nationwide online competition "Youth start-up" and made it to an event at the Technical University of Munich with his idea of ​​a very special mobile phone app. There the heads were allowed to introduce themselves behind the best of a total of 783 entries - even before the current corona restrictions.

Niederding - Landbrecht, with its submitted business plan even the best in Germany, took fourth place. After a second phase of the competition, the federal final in Stuttgart and the winner are on a trip to Silicon Valley.

The Niederdinger attends the eleventh grade of the Erdinger technical college and appropriately completes the technical branch there. The idea behind his app called Artis: You search for a specific product and are shown nearby shops that have it in stock and how much it costs. The company they buy from then pays for customers referenced through the app. This is to give local products an online presence and to strengthen local trade. Our newspaper spoke to the young inventor.

How did you get the idea to take part in the competition?

I had the idea for my app last year on vacation when I left something at home again. Later I came across the competition by accident and applied immediately. I did not expect to take first place nationwide in the first phase, when you had to write a business plan.

Please explain what is special about your mobile app.

The innovative aspect of this is that shopkeepers really only have to pay a commission to the app for those who are really entering their store. This worked as follows: If the user looks at the product in the app, a so-called “geofence” is set up around the retail store. You can think of a geofence as an artificial, digital fence that detects when a user enters the store.

Do you want to make the app available for download?

That is a difficult question. Developing such a complex app is hardly possible on its own or would take a very long time. In particular, one would also have to develop add-ons, i.e. additional help programs for ERP systems, so that large chains do not have to type each product individually into the app. Unfortunately I can currently only program apps. However, there is already a small test app that illustrates the principle of operation.

Now is the second phase of the competition.

It has even started and is a business game in which you run a simulated company. The best thing about it is that it's luckily an online simulation. So you can also participate in the game online in times of Covid-19.

Which articles would you look for in your app yourself?

I think I would look for books a lot. You buy books too often from large companies like Amazon. Simply because it's convenient and you don't want to go to many bookstores without success. If I knew where to find the book I want near me, I would definitely shop more regionally. Of course, this also strengthens the shops against the online competition.

Why is your app called Artis?

Artis sounds simple and is easy to remember. If you want, Artis can be understood as an abbreviation for “article search”, but that's a coincidence.

Do you want to work as a developer at some point?

I don't know exactly what I'm going to do after school. First of all I want to do my general Abitur at FOS. However, I found joy in business studies through “founding young people”. It would be an idea to study something like industrial engineering, but I don't want to commit myself yet.

What other hobbies do you have?

I love riding my bike in my spare time or learning something new about programming apps. I also like to go out with my friends or do something with my family.

By the way, your app sounds a bit like dating apps, with which you can find potential dates in the area.

I have not personally dealt with dating apps yet. But I think you should think of the app more like Google Maps or TripAdvisor - only that you can't search for the location itself, but directly for the product. So I can search for "supermarket" on Google Maps, but not whether the supermarket has the special curry paste that I need for my dish.

Interview: Markus Schwarzkugler.

Source: merkur

All news articles on 2020-04-05

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