Tod's and its owner Diego Della Valle continue to commit themselves to post-Covid-19 Italy. In April, the Italian businessman had announced a donation of 5 million euros for the benefit of the Protezione Civile, rescue service in the event of natural disaster in the Boot, inviting his customers to follow him. The Tod's group also announced that it will not pay dividends to its shareholders this year, while the president and vice-president, Diego and Andrea Della Valle, have renounced their compensation for the year 2020.
Today, the label famous for its moccasin with spikes Gommino, Tod's, the specialist in spiked moccasins, reveals its project for the fall, a communication campaign focused on family values and the Italian lifestyle, Tod's Together . After long months of confinement, the concept, produced with Magnum photojournalist Alex Majoli, will animate the brand's digital and traditional platforms. With the aim of highlighting the stories of young talents and renowned Italian personalities, around the values of authenticity and elegance dear to the brand.