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Alexandria Ocasio-Cortez, chef José Andrés and others criticize Goya's chief executive for supporting Trump

2020-07-10T21:19:41.820Z


Chief Executive Robert Unanue said the country was "truly blessed" to have a leader like President Donald Trump.


(CNN) - Since its founding in the 1930s, Goya Foods has strived for Americans to have authentic, high-quality, low-cost Latin American cuisine.

But his reputation was affected this week when Chief Executive Robert Unanue said the country was "truly blessed" to have a leader like President Donald Trump. His visit to the White House was enough to convince countless lifelong consumers to boycott Goya.

  • MIRA: Goya Foods boycotted after CEO praised Trump

Congresswoman Alexandria Ocasio-Cortez, whose family is Puerto Rican, tweeted about finding alternatives to a signature Goya seasoning when the video appeared online.

Oh look, it's the sound of me Googling “how to make your own Adobo” https://t.co/YOScAcyAnC

- Alexandria Ocasio-Cortez (@AOC) July 10, 2020

"Oh look, it's like I Googleed 'how to make your own Adobo,'" the congresswoman wrote on Twitter, referring to the brand's flavorful Adobo seasoning.

Former Secretary of Housing and Urban Development, Julián Castro, recognized Goya's “basic” status in Latino homes, but encouraged people to reconsider the purchase of Goya after Unanue's appearance at the White House.

Ana Navarro-Cárdenas, a Republican strategist and CNN contributor who openly opposes Trump, encouraged her Twitter followers to donate Goya products to food banks and buy Badia and Conchita, both Cuban-owned food brands instead. .

We're all free to do w / our beans as we wish, but if you're gonna #boycottgoya, pls don't throw products in the trash. Donate the products to a food bank. And if you choose, u can replace your adobo with @badiaspices, Conchita, Iberia, Diana… .many alternatives in the market. pic.twitter.com/maSoMnXw5D

- Ana Navarro-Cárdenas (@ananavarro) July 10, 2020

The famous Spanish chef and philanthropist José Andrés did not say that he would boycott the brand, but he criticized Trump and his policies on the detention of children of undocumented immigrants, among other policies.

Let's be clear @GoyaFoods President Trump has left Latinos and many Americans hungry. Cages Latino Children. You have forgotten the Latino community through this pandemic. You called Mexicans rapist. We are blessed? I think Latinos we are being mistreated… .. https://t.co/50LtQFCR0X

- Please wear a mask! Do it for USA, please… (@chefjoseandres) July 9, 2020

"We are blessed? I think Latinos are being mistreated…, ”he tweeted in response to Unanue's comment.

Goya, which according to company officials is the largest Hispanic company in the US, was founded by Spanish merchants who migrated to Puerto Rico from Spain and then moved to Manhattan, where they established a store frequented mainly by local Hispanic families.

Authenticity was key to Goya's success in the early 20th century, and it is the reason it has been successful ever since. Stores essential products for Latin American cuisine, from black beans and coconut milk to guava and cassava paste, and makes them available in major US supermarkets.

Now, former Latino customers are rejecting Goya products. TikTok user Leslie Flores from New Jersey, where Goya is based, filmed himself throwing beans, tomato sauce, and sofrito, a Puerto Rican sauce.

Chicago's Katherine Cruz recorded a TikTok about “breaking” the brand after more than three decades, and then replaced a beloved seasoning with Badia.

Cruz told CNN that it is "discouraging" to know that the company behind the products his family used since he was born supports the Trump administration.

“My family is from Colombia and my mother has always cooked with Goya products. She saw them as a quality product that meets the needs of Latinos, "he said. “It was very sad to tell her what the CEO said and she immediately said that we should no longer buy any Goya products. I could not believe it! He made me look for it and show it to him. ”

A Goya spokesman said Unanue visited the White House to announce a donation of some of the company's products to food banks, and did not comment specifically on the boycott or criticism.

CNN's David Goldman contributed to this report.

Source: cnnespanol

All news articles on 2020-07-10

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