Kanye West's run for the US presidency sparks a Kardashian boycott campaign

If the psychotic drift of some statements by rapper Kanye West had not been enough shortly after announcing that he would run for the presidency of the United States, now a movement has been unleashed on social networks to boycott the millionaire business of the Kardashian clan, too because of the musician. It is not a question of whether or not his figure is considered the most appropriate for the position to which he aspires, but a way of reacting to new statements that have outraged a section of American voters.

In a country where elections and their process are a ritual, it has not gone down well for West to affirm upon his return from a vacation with his family in the Dominican Republic: “My presidential campaign is designed to steal votes from the Democratic candidate, Joe Biden ”. Political analysts had been debating this issue all week. The friendship and admiration that the musician has historically declared towards Donald Trump and the surprisingness of his candidacy left many questions open, and although the president of the United States himself has come to deny that West's campaign was more directed to favor him than to really have personal aspirations, it has been the rapper's own statements that have put many voters on the track of his intentions.

The result has not been long in coming and a real tide has been unleashed on social networks to try to stop Kanye West's feet and the object is none other than the businesses of the Kardashian clan, the media family to which his wife Kim belongs and that turned his public exposure on the reality show The Kardashian into the beginning of a lucrative business from which multiple brands hang from the Kardashian-Jenner sisters and their mother Kris Jenner. With the hashtag #boycottkardashian, users of social networks ask to scratch thousands of dollars from the family's assets and even that their reality television be canceled .

After Kanye West was so explicit about his intentions last Friday, former President Bill Clinton's press secretary Joe Lockhart had no time to tweet: “If Kayne wants to run to help @realDonaldTrump, they'll have to be given in his pocket . We are going to boycott all Kardashian products. That includes all the sisters. No show , no perfume, whatever shit they sell. Reduce them to becoming infomercials that Trump will soon join. " An idea that was the seed to unleash the campaign on Twitter, Facebook and Instagram againstChris Jenner, Kourtney, Kim, Khloé, Kendall, and Kyle.

In case some clueless were willing to be condescending because of the bipolar disorder that the rapper suffers, Lockhart also had reasoning for them: “Those who argue that this is not a problem of the Kardashians, do not understand their business model. It relies entirely on staying in the public eye. Kanye is an important part of that management. Ignore them and the empire falls apart. "

Kanye West and Kim Kardashian tied the knot in 2014 and have four children: North, Saint, Chicago, and Psalm, ages seven years to 15 months. The past few weeks have not been particularly smooth for the couple after the musician posted erratic tweets about his wife and mother-in-law in mid-July, accusing Kim of seeking a doctor and wanting to commit him to a psychiatric institution. "Kim has tried to bring in a doctor to lock me up"; "Kim is trying to fly to Wyoming with a doctor to lock me up like in the movie  Let me out  because I cried yesterday when I said I wanted to save my daughters' lives" [referring to a part of the content of the controversial rally that he had given the day before] ; “If they lock me up like Mandela, everyone will know why”; "Everyone knows that the movie  Let Me Out  is about me." The film that West refers to is a horror film hit from three years ago in which a young man goes to meet his in-laws and discovers the horrors they do to their guests to try to extend their lives, such as transplants of organs and brain.

The reality star had no choice but to break her silence and try to defend her husband, speaking for the first time about his bipolarity and asking for compassion for him. She affirmed in her social networks, where she has 180 million followers, that her husband, in addition to having “the pressure of being an artist and a black man, experienced the painful loss of his mother, and has to deal with pressure and isolation that increases his bipolar disorder. " The model and businesswoman also assured that she had never spoken publicly about her husband's illness to protect her children and her partner's right to privacy. However, she felt she had to speak out this time because of "stigma and misconceptions about mental health." In the message, she also expressed that the person with the disorder has to be the one who gets involved to receive help, regardless of the efforts of their family and friends.