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Le Vélo Mad, an electric bicycle that hides its game

2020-08-11T15:07:36.602Z

THE TREASURES OF FRENCH HIGH-TECH (3/5) - For two years, the Normandy company has bet on a stylish model to participate in the development of this new form of individual mobility.



Above all, do not show that it is an electrically assisted bicycle. It is the last coquetry of the urbanites of the big cities converted to the little queen since the deconfinement. Hair blowing in the wind, smirks in the corner of their mouths, whistling, the new kings of asphalt spin at nearly 25 km / h, taunting distraught motorists and ranting against traffic jams caused by the reduction of traffic lanes and the multiplication of temporary cycle paths . Obviously, Le Vélo Mad could not imagine a better scenario to find a place in the booming electric bicycle (VAE) market. Quinquas and seniors are no longer the only ones to be seduced by these machines allowing them to practice daily physical exercise without dripping sweat. The average age of buyers is falling.

Read also: Rise of the electric bicycle: a quarter of bicycles are "Made in France"

The two Mad models - the Sport and the Urban - have the look of our parents' bikes with their classic neo-retro-inspired frame. Ensuring half of

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Source: lefigaro

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