Above all, do not talk about low-cost vehicles.
It is too pejorative and degrading.
The Romanian brand Dacia, which has established itself on the market in the space of 15 years with an unrivaled and almost never imitated price / performance proposition, now prefers to use another language and speak of an essential automobile.
A qualifier that Citroën has used a lot to praise the merits of its 2007 Cactus concept, comes from the minimum automobile which wanted to reinvent the four-wheeled genre by reducing the equipment to the essentials and the weight, one of the best ways to lower the price and comply with pollution control standards.
This reasonable car never saw the light of day at PSA.
Dacia
On the other hand, for 15 years, with strong biases, Dacia has flown from success to success.
The Sandero has become the preferred model for French individuals.
This commercial success testifies both to the pauperization of French society and the desire of a large segment of motorists to consume at the right price.
Some have often thought that Dacia sedans, by their style goes everywhere, addressed to those who do not like the automobile.
The manufacturer of the Renault galaxy wants to change this image.
The third generation of the Sandero is gaining in seduction as evidenced by the first press clichés.
The proportions are those of the compact sedan but the lines appear more modern and the modeling of the forms more worked.
With its more inclined windshield, its more elusive roofline, its widened tracks and its wheels perfectly filling the marked wheel arches and its grille incorporating a light signature in Y, the Sandero gains in personality.
This is even truer with the Stepway version which has the full range of the perfect adventurer and adopts a specific ribbed and more domed hood and specific fog light units.
The new Dacia Logan in the background is unrecognizable.
Dacia
A new Logan has also been revealed.
Unrecognizable, the notchback sedan, which adopts a modern style, will not be marketed on the French market.
Like the Sandero, it is based on a revised version of the CMF-B platform of the Clio and Captur.
This will give the new Dacia sedans access to modern equipment and why not to the E-Tech hybrid powertrain.
The technical details as well as the interior of the new Sanderos will be revealed on September 29.