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La Manche wants to attract new workers

2020-09-25T15:32:37.379Z


The department suffers from a labor shortage. Elected officials and bosses seek to attract arms and talents.


From our special correspondent in La Manche

A YouTuber, turquoise charlotte on his head, to attract candidates for the production of infant milk at Isigny-Sainte-Mère.

Elected officials who praise their village on video, a communication campaign in the cinema and on social networks, roads lined with recruitment panels.

An operation of seduction which had started long before confinement, but which, for this department that only 46% of French people know how to place on the map, is more relevant than ever: haloed by a declining unemployment rate since 2015 - 5.8% in March 2020 - the Channel is desperately looking for arms and talents.

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Isigny invests thanks to its Chinese shareholder

"You too apply, they surely have a job for you!"

, exclaims Gery, the youtubeur creator of the channel "I come to work at your place".

The Isigny dairy cooperative, which has just announced a 10% increase in its turnover in 2019, is looking for 150 employees for its new production unit.

In Cherbourg, at LM Wind, these are

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Source: lefigaro

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