How did Netanya become the capital of towers in Israel?
Two unique projects of Y.H.
Demari demonstrates the phenomenon
Y.L.
Damari.
Produce a community life
Photography:
Cube Studio
Along with the luxury hotels that are being built along the promenade in the ongoing development boom of Netanya, the high-rise residential towers are also occupying an increasing volume, on the way to the city's unofficial becoming the capital of towers in Israel.
CBS data relating to construction starts in 2019 also provide an indication of the backbone of high-rise construction in the city: Housing units in towers of 21 floors and above accounted for 9% of total construction starts in Israel last year - 4,327 housing units out of 47,595 housing units. Netanya tops the ranking With 381 housing units, and Givatayim, Rishon Lezion and Ramla at the top of the list, with Tel Aviv and Jerusalem closing in the top ten, the data also show that more than 55% of the housing units whose construction began last year in the city were in towers.
"Netanya is not afraid of high-rise construction, the opposite is true," says city council member Alon Elroy, who is in charge of the municipality's engineering administration.
"Towers make it possible to profit the neighborhoods, increase the supply of apartments in the city and, no less important, free up public areas for the benefit of the residents.
"For me, the construction of the towers has a double effect: improving the standard of living and quality of living along with extensive environmental development. Tall towers, some up to 40 floors, with an emphasis on mixing uses, will be part of the renewed Netanya landscape and provide an adequate response to expected growth in the city."
These modern towers also constitute an important tier in the new neighborhoods of Netanya, including Ir Yamim, Kiryat Hasharon, Nof HaTaylet (Net / 600) and Agamim.
Ir Yamim, for example, which began construction in 2006 and is located adjacent to Poleg Beach, is already considered one of the leading luxury neighborhoods in Israel, largely due to the combination of luxurious towers and massive investment in public space by the local authority.
The increase in the value of real estate is evidenced by data from the Madeleine website, according to which in the last decade the average price of an apartment in the neighborhood has jumped by close to 40% - from NIS 2.1 million in March 2011 to NIS 3 million in June 2019.
"The luxury towers that rise on the shoreline in Netanya are first and foremost in line with the demographic aspect, and constitute a lever for attracting a population from a strong socio-economic status from the immediate area, but also overseas," explains Prof. Rasem Khamaisi, urban planner and lecturer in the University of Haifa.
Build to height. Addressing the increase in the city's population // Photo: Eyeson
According to him, "high-rise construction helps Netanya to brand itself in the luxury housing market, and in a broader view, thanks to the optimal location, train station and accessibility to major transportation arteries, also to establish hegemony as a leading metropolis between Tel Aviv and Haifa."
Youthful spirit, shards from the sea
The new construction boom in the city and in the row of towers is attracting leading real estate players to Netanya, with one of the companies already operating in high gear in the field being YH Damari, one of the largest and oldest construction companies in Israel.
"Netanya is a leading coastal city, which with a push and resources from the municipality only improves over time," explains Amir Cohen, VP of Marketing and Sales at Damari Hospital, the reasons for the company's arrival in the city. "In the growth process of Netanya, the new towers play a key role.
They provide diverse housing options at reasonable prices in relation to Tel Aviv, the city and the outside population, who wanted to enjoy the quality of living in luxury towers and the proximity to the sea. "
Two projects under construction to the height of YH Damari, the centers around which widespread attention is SPIRIT and VILAGO.
The first is located in the heart of a developing city of days, one of the most beautiful neighborhoods in Israel, in an area that extends over 17 dunams and includes three luxury towers of 17-14 floors and 167 housing units.
The first tower in the project is being inhabited these days, next year the second tower will be inhabited, and in the third tower the works have already started.
"This is an extraordinary project," Cohen declares.
"It is characterized by a standard of living at the highest level and in an ideal location. Much attention has been invested in environmental development, with the towers wrapped in green areas, fountains and waterfalls, and the beach is within easy reach." Sportek and the Iris Reserve. "
The apartments in the project consist of 5-4 rooms with an area of 135 sq.m., with a 25 sq.m. balcony and an adjoining warehouse on the floor of 10 sq.m.; the area of the penthouse apartments is 200 sq.m. next to 200 sq.m. balconies. , A tenants' lounge and a luxurious lobby.
As for the target audience of the SPIRIT project, Cohen says that it consists "mainly of 45-plus housing improvers from Netanya and the Sharon localities. Many of them want to move from the old apartments to new and spacious apartments, some come from land houses and foreign residents who want to live near the beach."
To live in the city, to feel in nature
Another luxury project of the company is Damari VILAGO, located in the western part of the lakes neighborhood of the city, with two 31-story towers and 213 units in total.
The first tower has already been inhabited, and in the second tower the population will begin within a few months.
"The uniqueness of this project lies in the fact that it kisses the Winter Lake Park (the pond), a spacious public park with one of the last remaining winter pools on the coastal plain, which allows you to actually live in the city and feel nature," Cohen explains.
"Whoever comes here will wash their eyes every morning in the green of the reserve and in the blue of the sea, which the apartments directly overlook."
Similar to the SPIRIT project, VILAGO tenants will also enjoy large 5-4 apartments with an area of 130 square meters and 14 square meters of balconies, and of course a well-equipped gym and an invested tenants' lounge.
"Here we are targeting mainly young families, from the city and outside," Cohen explains.
"It's a project that produces community life."
"We have openly established our projects in Netanya in the newest, most advanced and sought-after neighborhoods in the city," Cohen adds.
"High-rise construction allows us to increase the supply of facilities and provide a lifestyle that is not found in low-rise buildings, and for tenants this is of great importance."
Build to heights, save land
"The construction of towers must look at the macro level," concludes Prof. Hamaisi.
"High-rise construction is in line with the concept of preventing the leakage of construction into open areas and overcrowding in existing areas, a matter that is given particular weight when one considers that Israel is a country with limited land reserves.
"Meeting the target of building 1.5 million housing units by 2040, as defined by the government's strategic plan approved as early as 2017, creates a favorable climate for an increase in the number of towers, and Netanya is leading the trend.
"Given that the gap between the demand for apartments and the actual supply is only widening, I believe that high-rise construction will have the support of planning bodies.
In collaboration with Y.H.
Damari
What is stated in the article includes content and commercial / marketing information, and the Israel Today system is not responsible for its reliability.
The publication of the contents and commercial information in the article does not constitute a recommendation or offer by the Israel Today system to purchase and / or use the services or products in the article.
