Broker: Customers can order taxis through FreeNow.
Photo:
Thies Raetzke / freenow
Oliver Zipse
(56) demands strong leadership from his people, and in mid-October he once again instilled it into his more than 60 board members and department heads.
One of the BMW bosses rules is that there is no board meeting without a decision.
Anyone who does not work as intended by the chairman can leave
For the second time since taking office a year ago, he has swapped a whole group of divisional heads.
Icon: enlarge
Look closely: BMW boss Oliver Zipse.
Photo: Julian Baumann for manager magazin
Zipse could now say goodbye to one of the most important cooperation projects of recent years.
FreeNow, the taxi joint venture between BMW and Daimler, should go out.
Uber boss
Dara Khosrowshahi
(51) made the Germans an almost immoral offer;
Industry circles speak of a high three-digit million amount for each partner.
The two premium manufacturers would have made up at least part of their losses.
After long and difficult negotiations, the competitors merged their mobility services in February 2019 to form the YourNow holding company.
This also includes the ShareNow car sharing joint venture, which combines the DriveNow (BMW) and Car2Go (Daimler) brands.
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