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Men on edge


In an offbeat work, the collective “Nez” reviews the traditional scent of the male and reminds us that perfumery was, originally, non-gendered.


“authentic and true man”, “in all his power”, “hedonistic and flamboyant”,

who “

obeys no one except his fantasies”

… This is how marketing today defines the fragrant man.

If you do not recognize yourself in this slightly stereotypical portrait, the new book from the collective Nez is for you.


Perfumes for men, the ideal selection

, perfumers, scientists, journalists and historians deconstruct muscular and simplistic clichés.

Here, no scouring marine note, nor howling manly wood.

But around a hundred references ranging from great classics (Pour un Homme by Caron, Habit Rouge by Guerlain, Eau d'Orange Verte d'Hermès) to rare pearls, including more confidential contemporary creations (Beauté du Diable de Liquides Imaginaries or Chlorophyll Gardenia from Comme des Garçons).

Read also:

The future (of perfume) is in nature

This humorous book explores a multitude of scent paths, even the most unusual, flowers are not just for women.

"Must wait

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Source: lefigaro

All news articles on 2020-10-27

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