Apple launched more new products than ever before this year.
But that's not all.
Just in time for Christmas, the Californians are now adding one more thing.
Apple
has already invited to two keynotes this fall.
The next Apple show with
Tim Cook
is on Tuesday
.
Then the group presents the hardware for the most important
strategic course
since the introduction of the iPhone in 2007.
Munich
-
Apple
* goes into the important Christmas business with a completely new offer.
There are new
Apple
Watches
*, new
iPads
and of course new
iPhones
*.
On Tuesday (November 10th), the company wants to go one better.
"One more thing" promises
Apple
in its invitation sent on Monday evening German time.
The sentence pays homage to Apple's legendary ex-boss
Steve Jobs
*.
The charismatic co-founder of the company led the way to the real highlight of his keynotes with “One more thing” to the loud cheers of the Apple fanboys.
On Monday evening, German time, the company from Cupertino was invited to the next virtual presentation this year - and set the bar quite high in the run-up to the event.
Breaking: Apple announces "One More Thing" event for November 10th https://t.co/4SxZtFo8Yp pic.twitter.com/GCBbj2vked
- The Verge (@verge) November 2, 2020
But the planned innovations could definitely do that.
After all,
on Tuesday, in addition to its latest operating system macOS 11 (“Big Sur”)
,
Apple will
also be presenting computers with chips for the first time that are not from long-term home supplier
Intel
, but from their own development department.
The Californians use the architecture of the developer
ARM
.
Apple
has been relying on the British
for its iPhones and iPads
for years.
Just last June,
Apple announced
at its developer conference that it would also upgrade Mac computers with new ARM-based chips in the future.
The move is likely to be the most important strategic decision since the introduction of the iPhone in 2007.
Apple: Experts expect greatly improved battery life
Since June, bloggers and tech journalists have been speculating which computers the company
could equip
with
Apple
Silicon
to start
.
There are some indications that Apple will
equip the
13-inch
MacBook Pro
and a
MacBook Air
version with the new chips
before Christmas
.
The two mobile computers have long been among the best-selling computers under the sign of the apple.
According to experts, the new technology could lead to battery life of 15 to 20 hours.
With current MacBooks - depending on usage - it is often after eight to ten hours of work.
The change in technology also brings app providers a great advantage.
Because both iPhones, iPads and MacBooks run on comparable platforms technologically,
iOS
apps can also be used on Macs in the future.
It is different with
Mac
software.
It has to be
adapted
for the new
Apple
architecture.
Software providers who do not (yet) want to do this for the ARM Mac platform don't have to worry too much at first.
Because
Apple
wants to make the solutions run in its new operating system macOS 11 via a kind of software translator.
Apple: New premium headphones and a surprise
In addition to the new Macs with
Apple Silicon
and
Big Sur
, CEO Tim Cook * could also
unveil
new headphones and the new
AirTags
on Tuesday
.
The AirPods Studio headphones should receive the noise suppression already used in the AirPods Pro.
The introduction of the new headset headphones was expected in October.
In addition, Apple could unpack the AirTags on November 10th.
They are similar to key fobs and should be able to be located via Bluetooth.
With an expected price of around 20 euros, the AirTags could make entry into the Apple world even cheaper.
* Merkur.de is part of the nationwide Ippen Digital editorial network.