In 2020, a global pandemic had to pass for Rosalía to stop being the most recurrent topic of the media in Spain.
And, even so, they did not stop noticing all their songs, their musical collaborations, their adventures in the United States, their
look
changes
, their Instagram updates, their tweets ... This year of coronavirus that is ending is going as it It was 2019: each movement of Rosalía, the most international Spanish artist, continues to be news.
It was the year of his planetary consecration.
If 2018 was the course in which the Rosalía phenomenon exploded in Spain and 2019 was in which the
traffic
fever
was infected beyond our borders, with high temperatures in Latin America, 2020 has been the year of its consolidation as a global pop star.
To do this, after settling in the Latin market, it has used this pandemic year to make it a more competitive and difficult one due to the problem of the language like the American one.
Let's remember: the author of
Malamente,
who stood out with C. Tangana and he with her, teamed up with the Colombian star J Balvin and the Puerto Rican Ozuna to take the great leap of the pond.
The reggaeton pirouette came out round.
With that air of a new pharaoh and that touch when singing that sometimes flamenco turns when she laments, Rosalía brought elegance and distinction to the world of perreo.
It was a different roll.
The same roll with which he has managed to conquer North American pop in 2020.
The year started as strong as that stomping and clapping way that he delighted everyone in his televised performance at last January's Grammy gala at the Staples Center in Los Angeles.
Not only that: at the ceremony of the most important music awards, he won up to five Grammys.
A feat.
It was also the preamble to what was to come: Rosalía was already becoming part of the current royalty of pop.
If being a member of this privileged circle had to do with the images that went around the world after the Grammy gala, in which she was seen with Dua Lipa and other divas throwing tickets in a
strip
bar
in Las Vegas, bad would have gone.
Or at least he would have gone so simplistic that the true grace of his talent would have been lost along the way.
But it's true: sometimes, it seems very tiring to be Rosalía all the time.
Having to feed both her social networks, her ties of interested friendship or her diva character between luxury and choni
it sometimes looks from the outside like the photos of those modern kitchen dishes on Instagram: they are very tuned and delicious, but there is little to sink your teeth into.
On the contrary, the consolidation of Rosalía as a planetary star has come through her musical collaborations, just in such a difficult year for social relationships.
She was adept at staying confined in Miami to the home of her manager, Rebeca León.
Had he stayed in Spain, it would have been difficult to enter the US, delaying many professional movements.
As he told this newspaper in an interview, in his Miami house he had a recording studio with a mini keyboard, a microphone, a sound card and a computer with which he continued to work on his musical ideas.
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He also confessed during that interview that he was going to stop and think carefully about the next steps.
It was April.
Although there have not been many, they have all gone in the same direction: to access a very exclusive orbit of music.
2020 is the year he teamed up with rapper Travis Scott at
TKN
and producer and contemporary pop giant The Weeknd for the
remix
of his hit
Blinding Lights.
Two very important steps for your entry with all the honors into that royalty of stars within the reach of very few.
And all while she expanded her resonance as a Latin diva even more by singing on
La noche de noche,
belonging to the latest album by Bad Bunny, the great icon of Latin music in these times.
It is true that 2020 has not brought the expected new Rosalía album, as had been speculated since 2019. An album on which record sources close to the singer tell this newspaper that they are still working, but "without a date."
Even more so when due to the pandemic, they say, all the plans have been disrupted on the fly since last March.
Therefore, 2021 is unpredictable, although the singer has not stopped creating new material and moving within the United States.
He went to Los Angeles to join The Weekend, to New York for the striking cover of
Vogue
and in Miami he already has a place of his own outside his manager's house to compose and record.
He has no plans to return to Spain.
And yes, there are many things to do in the US Not only musicals: they are still waiting for brands and sponsorships associated with their name, amplified by the immense speaker of their social networks.
So, if 2020 has confirmed something regarding Rosalía, the girl from San Esteban de Sasroviras who had an epiphany when listening to Camarón de la Isla, it is what happens to every world star: it is also a heritage of the US market .
