Is the banks' worst nightmare of seeing Google, Apple, Facebook and Amazon, the famous Gafa, gnawing at their market share about to come true?
Hardly a month goes by without the launch of a new financial service by one of these American tech giants whose strike force is colossal thanks to their hundreds of millions of users.
WhatSapp, Facebook's messaging service, now allows its users in India and Brazil to send and receive money through its app.
Google will launch this year in the United States in partnership with Citigroup, an integrated checking account.
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Financial services: in the United States, an already well-rounded offer for Gafa
While the majority of financial innovations are offered in the United States, Gafa are increasingly crossing the Atlantic.
For several years now, Apple (Apple Pay) and Google (Google Pay), for example, have been offering an app in Europe for paying for shopping with a smartphone.
The start-up was very timid (no number of customers has ever been
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