(ANSA) - MILAN, 08 JAN - To propose a specialized reflection on the relevance of the art market in Italian in the hope of providing evaluation tools to face new challenges and in the conviction of contributing to the generation of information and knowledge useful for the country and for the support of a economically relevant sector from the point of identity as the artistic one.
This is the ambition of the volume 'Collectors and Value of Art in Italy', the first of a series of studies dedicated to the art market promoted by Intesa Sanpaolo Private Banking in collaboration with the Art Culture and Historical Heritage Department and the Studies and Research Department of the bank.
For over a decade, "the art and collection goods market has been considered a consolidated economic sector, the object of growing attention by analysts, scholars, credit institutions and institutional investors - read the introduction of the book -. collectables were perceived as 'safe-haven assets', although few collectors bought to invest, they are now considered financial instruments and autonomous investments, alternative - or rather complementary - to the more traditional ones, representing a distinct asset class ".
With this first survey on Italian collectors, IntesaSanpaolo intends to test a method of detection, obtain reliable data and analyze unpublished information regarding the collection of modern and contemporary art in our country.
The editorial project will be presented on 11 January, at 3 pm, at the Gallerie d'Italia in Piazza Scala, in Milan, and instreaming on the ANSA website.
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