2020 continues to be marked by the domination of so-called “urban” music in the French landscape.
By seizing the charts, the artists of this esthetic make reign a sound at the crossroads of R&B and hip-hop which ends up associating it with the variety of our time.
Far from the message and the innovation that accompanied the emergence of American hip-hop in the late 1970s, this formula in no way contests the established order.
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In the United States, current hip-hop is a field where experimentation is king.
In France, the ambition of Gims and all those who have appeared in its wake is to last.
When we met him a few years ago, the man admitted to dreaming of a career à la Jean-Jacques Goldman.
He is in the process of achieving this, bringing with him singers who broadcast archipopular music, in particular to young audiences.
Tour de force
Often these artists are hardly older than their listeners.
Ninho, only 24, passes the trick
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